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Global Stars Shine Light on Tohoku-Made Goods

Yamagata casting is considered one of the national treasures among traditional Japanese crafts, as seen on the TV program 'Streets to Tohoku and Hokkaido, Japan.' But thanks to online shopping, you don't have to fly to Japan to own a piece of history.

Chasing Waterfalls in Tohoku

Come along with Nick as he explores the wetter, wilder side of Tohoku in the summer!

Onagawa: A Lesson in Recovery

After almost being completely wiped out by the Great East Japan Earthquake and Tsunami of 2011, Onagawa is a shining light of how to recover from disaster.

4 Americans on a Mission of Tohoku Discovery

The JNTO's New York branch sent four Americans to northeastern Japan on a mission of discovery. The result? Check out their four lovely videos to find out why they call Tohoku 'Something different, something fresh. Really a special place.'

From Osaka to Wakkanai on the Seishun 18 Kippu

Your guide to taking a leisurely four-day trip to the top of Japan using scenic local trains.

The 5 Biggest Snow Festivals in Tohoku

Check out Tohoku's Five Great Snow Festivals and see how the region's long history of culture and tradition brings the frozen to life!

Miyagi: Land of Samurai History

Experience the home of one of Japan's greatest ever samurai warriors with historic castles, ancient temples and colorful shrines less than two hours from Tokyo.

12 Amazing Mountains in Japan's National Parks

Many of Japan's most beautiful mountains can be found in the nation's 34 national parks.

Getting Out & About in Miyagi Prefecture

Located in Japan’s Tohoku Region just a couple hours north of Tokyo by shinkansen bullet train, Miyagi Prefecture is full of delights for travelers eager to venture off the beaten path. We went on a two-day journey to experience Miyagi's inland cities.

Traditional Japanese Inn Experience

From the 'tatami' room to the kitchen and dining room, Only in Japan presents the story of the traditional Japanese inn, or 'ryokan.' If you want to travel Japan like a local, this is the way to do it!

AAJ Adventures: Jodogahama

Follow Wendell on his next AAJ Adventure as he makes his way to Jodogahama, part of our Tohoku video series, for one of the most gorgeous coastal views in Japan.

The Beautiful Nature of Miyagi

With the Pacific Ocean coastline on one side and stunning mountain ranges on the other, Miyagi is home to some of Japan's most breathtaking natural scenery.

Snow-Clad Onsen Has Us Ready to Pack Our Bags

These ethereally romantic images remind us why a wintertime visit to a snow-covered onsen resort is extra special.

30 Stunning Flowers in Japan's National Parks

From June hydrangeas to September spider lilies, here are 30 reasons for flower fans to fall in love with Japan's 34 flower-filled national parks!

Exploring the Culture of Miyagi

Miyagi is a place where traditional Japanese culture is still alive with wooden kokeshi dolls to mountain hot spring towns there is something for everyone.

Hoof It to Soma-Nomaoi Festival in Fukushima

Head down to the Soma region of Fukushima to witness a thousand-year-old festival that's still a barrel of fun today.

The Restoration of Fukushima Is My Duty

Jiang Feng, Editor-in-Chief of the People's Daily Overseas Edition Japan Monthly, was invited to interview the Minister for Reconstruction and learn all about the government's recovery efforts following the Great East Japan Earthquake of 2011.

Tohoku in Summertime: Green Means Go!

The colors of northeastern Japan are vibrant and beautiful, from the pinks of spring to the wintry whites. But on this tour of the region, we focused on the emerald greens of summertime in Tohoku.

Hot Spring Hopping in Fukushima

'Only in Japan' heads out on an epic Japanese hot spring adventure—exploring 13 hot spring towns around Fukushima Prefecture!

How to Build a Full-Scale Japanese Igloo

Have you ever wanted to build an igloo? Yokote in Akita Prefecture is very famous for its igloo making festival, called 'kamakura.' We'll show you the traditional method of building snow huts just like they do in Yokote.

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