Nestlé's New Twist on the Tokyo Banana Kit Kat
This new special Kit Kat comes with a premium, professional pastry ingredient: crushed crepes!
Experience a Little Okinawa in Tokyo!
Looking for a taste of Okinawa without the expensive airfare? Well look no further—Okinawa Town can be found in Tokyo, just two stops from Shinjuku!
A Gourmet Train Journey to Sample Shinshu
Rokumon is a sightseeing train run by the Shinano Railway that puts you in touch with the Shinshu region’s culture and cuisine. Take a ride and spend a leisurely time enjoying stunning scenery and delicious dishes.
Snow, Craft Beer and a Western Take on Winter
Australian native Daniel Bacon manages several successful businesses in Hakuba Village, Nagano Prefecture, and a founding partner of Hakuba Brewing Company, a craft beer brewery based in the same area. What does it take to attract international tourists?
Trade YouTube Videos for All-You-Can-Eat Sushi
Grab your camera and your chopsticks, because conveyor belt sushi chain Kappa Sushi is making popular YouTubers an offer they won’t want to refuse!
Starbucks Japan's First Sakura Drink of 2019
Starbucks Japan is always looking for ways to help people drink in the sakura during hanami season—literally! Here's the first sakura-themed drink of 2019!
Celebrate 2019 Cherry Blossom Season with Coke
Coca-Cola Japan unveiled new sakura-themed bottles for cherry blossom season in 2019.
Häagen-Dazs' New Japanese Limited-Time Flavors
These delicious new flavors for the 'Decorations' series in Japan will only be available for a limited time!
Okonomiyaki Burrito: Only in Osaka
Taco Bell Osaka branches are now selling okonomiyaki burritos, a fusion of flavors so crazy it HAS to be delicious!
Super Mario to Help Punch Up Your Baked Goods
Now you can whip up some chocolates your gamer sweetheart will want more than any super mushroom! Just in time for Valentine’s Day, Nintendo has released two silicone cooking trays inspired by its flagship franchise.
Limited-Time Redesign for Classic Snack, Pocky
For a limited time, Pocky, one of Japan’s most popular and well-known snacks, has tweaked its packaging design to be sleek and minimal.
Feeling Thirsty? Try Ocean-Aged Wine!
As winemaking gets increasingly popular in Japan, some makers are trying innovative techniques lost to time, such as aging the alcoholic beverage in the ocean.
Starbucks Releases 2019 Cherry Blossom Merch
'Tis almost the season, which means it's time for Starbucks Japan to release another round of cherry blossom merchandise!
The Next Big Food to Hop onto Japanese Menus?
Is one researcher's search for a sustainable food source for the future the next big food craze in Japan, or is the idea hopping mad?
Harajuku: Tokyo's Holy Land of 'Kawaii'
Check out these 10 recommended stores and spots around Tokyo's famous Harajuku neighborhood, courtesy of Trip101.
Ring in the Year of the Boar with Krispy Kreme
Glitzy red and gold decor, plus boar and snowman shapes. These donuts will start your year off sweet!
10 Best Pizzerias in Tokyo
Japanese pizza has a somewhat checkered reputation in the rest of the world, but in a mega modern metropolis like Tokyo you can find some seriously good slices, no matter which style of pie you prefer!
From Tokyo to Okayama with Zooming Japan
Join Jasmine from Zooming Japan as she does what she best—travels to locales around the country, getting up close and personal with local sights, food and culture!
Taste Tradition with New Sweet Sake Pocky
Pocky's latest special, regional-exclusive release uses ingredients from the only sake brewery in the 23 wards of Tokyo!
Johnnie Walker Gets a Japan-Only Makeover
Johnnie Walker's premium Blue Label Scotch whisky is getting a Japan-only limited edition, with bottles so beautiful you might not want to open them.