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Keep Cool in Summer with Sailor Moon Yukata

What better way to stay (and look) cool than with a 'yukata' that represents your favorite characters from the hit series, Sailor Moon?

Japan's 11 Coolest Festivals

Check out our definitive list of awesome festivals around Japan throughout the year!

5 Best Frozen Summer Treats to Try in Okinawa

Okinawa is an ultimate tropical paradise not only for its pristine beaches but also for year-round summer fare. There's no better way to enjoy a hot summer vacation there than by basking by the sea and enjoying delicious frozen treats on the island.

Global Stars Shine Light on Tohoku-Made Goods

Yamagata casting is considered one of the national treasures among traditional Japanese crafts, as seen on the TV program 'Streets to Tohoku and Hokkaido, Japan.' But thanks to online shopping, you don't have to fly to Japan to own a piece of history.

5 Iconic Japanese Ice Creams to Beat the Heat

Beat the heat with these six only-in-Japan ice cream treats, all for under ¥200! These creamy concoctions, fruity popsicles and even bean-flavored bars will help you cool down like a local.

5 Reasons to Visit Tohoku in Summer

Summer is the season where things really heat up in Japan's northern region of Tohoku. Here's why you definitely don't want to miss it!

Beating the Heat at Summer Comiket

With temperatures skyrocketing, cosplayers have tapped into their creativity to create a splash of cool.

Best Beach Views Near Tokyo

Although Tokyo is a modern metropolis that conjures images of bright lights, towering skyscrapers and packed trains, there are still plenty of opportunities for a nature enthusiast or beach bum to catch some fun in the sun at beautiful nearby shores.

4 Fantastic Tokyo Summer Festivals

As much as you might see about summer fireworks, there are also a number of other fantastic festivals happening in different corners of Tokyo that are very much worth heading out for!

5 Things to Do for the First Timer in Okinawa

If you think that Japan is only the 'Land of the Rising Sun,' you may think twice once you get to see the glorious sunsets of Okinawa. Beyond sunrises, there's more to enjoy in this subtropical paradise only a short plane ride from Tokyo.

Japan's Most Amazing Summer Fireworks Festival

Fireworks festivals are a staple in Japanese summer. We'll take you to the biggest firework festival in Japan, Omagari Firework Festival, where you can bear witness to 20,000 fireworks by masters from all over Japan shot over the course of an evening.

Leave Naha for These 4 Hidden Okinawa Islands

Okinawa Prefecture is full of smaller islands with stunning nature and beaches. Why not take a quick trip away from the busy capital of Naha and find a secluded beach all to yourself?

14 Stunning Sunrise & Sunset Spots in Japan

It's a tradition to watch the sunrise on the first day of the year in Japan. And the nation's national parks offer countless breathtaking options for both sunrise and sunset at any time of year!

13 Budget-Friendly Tokyo Day Trips

When we say budget-friendly, we mean it! All of these trips will cost less than ¥5,000 round-trip on Japan's extensive railway network, and will show off another unique aspect of the country.

Capturing Tohoku's Summer Passion

In 2017, All About Japan sent a team up to Tohoku to capture some this northern region's summer vibe. From its craggy coasts and crater lakes to plunging falls and samurai festivals, there was plenty of energy to go around!

Chill Out in This Cool Tokyo Neighborhood

If you're sweltering in the summer heat, swing over to Tokyo's Nihonbashi neighborhood to cool down! Dress in yukata, listen to the faint whispers of chimes against the breeze, eat delicious sweets and visit the Art Aquarium.

Where to Get Cheap Beach Gear in Japan!

Has planning your first trip to the beach left your pockets empty, yet you still need to buy... everything? AAJ to the rescue!

15 Beautiful Beaches in Japan's National Parks

Japan offers countless stunning beaches along its nearly 30,000 kilometers of coastline. Some are directly accessible by train from Tokyo, while others are surrounded by 1,000 kilometers of open sea!

Japanese Beach Basics: Rules, Tips & Etiquette

Looking to soak up a little sun on one of Japan's gorgeous beaches? Check out our helpful tips to make the most of your time by the seaside! Plus, get recommendations for beaches near Tokyo and Osaka.

11 Things to Do in Gunma in Summer

Blessed with numerous mountains, lakes and rivers, Gunma offers a wealth of outdoors activities in the summertime. Try mountain climbing, rafting, canyoning, canoeing and more—then rest your weary bones in one of the region's celebrated hot springs.

Top 10 Ice Cream & Popsicle Brands in Japan

Consider this your treasure map to the wonders hiding in Japanese convenience stores’ cooler cases.

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