Eat Authentic Ainu Food in Yokohama
You don't need to go all the way to Hokkaido to eat authentic Hokkaido food. Instead, go to Wacca from Hokkaido, located in Yokohama but run by a Hokkaido native.
The Joys of Japanese Festival Food
You can't say you've gone deeper in Japan until you've eaten the festival street food. Try Japanese classics like yakitori and yakinuku in addition to foreign surprises and a variety of fusion foods.
Cheap Cat-Themed Street Food in Yanaka Ginza
If you're a sucker for cute cat-themed things and in the mood for some street food, make sure you hit up the retro shopping street Yanaka Ginza.
Try the Viral 'Raindrop Cake' Shingenmochi
Try Mikan Club's high-quality water shingenmochi made of seaweed, creating a softer, smoother texture and a more luxurious experience of a traditional sweet.
Sate Your Stomach with a Soda Sandwich
Japanese companies truly enjoy creating interesting flavors, but this soda-flavored crab stick just might be the craziest combination hitting shelves this summer.
The Newest Alcoholic Kit Kat Features Yuzu
Nestlé Japan released the world’s first-ever Sake Kit Kat back in 2016, and since then they’ve been infusing their chocolate-covered wafers with other popular Japanese tipples, this time with delicious yuzu-flavored sake.
Retro Street Food at Asakusa Denbouin Street
After visiting Asakusa's Sensoji Shrine, enjoy a leisurely afternoon eating traditional street food and finding hidden thieves on the nearby Denbouin Street.
This is the Richest Matcha Gelato in the WORLD
What happened when Asakusa tea shop Suzukien teamed up with Shizuoka sweets maker Nanaya? 7 levels of matcha gelato—including the most intense green tea gelato EVER.
Give Your Favorite Booze Samurai-Style!
Oh, Japan! These intricately crafted bottle toppers are perfect for history buffs interested in legendary warriors of Japanese history.
Snow Crab Fetches Record $46,000!
Meet one of the world's most expensive crabs! The first year's haul of this winter delicacy went for a record setting price.
Gyoza + Beer Lovers Unite at Dandadan Sakaba
If you've got a craving for juicy gyoza and cheap beer, get yourself to the fastest growing gyoza + beer izakaya chain in Kanto—Dandadan Sakaba.
Designer Apples Fetch $2,300!
It's common knowledge that fruit is more expensive in Japan. Three of producer Chisato Iwasaki’s designed apples went for $2,300 at auction in Aomori Prefecture.
Tasty Bits of Osaka
Millions of people visit Osaka every year and locals hope they will keep coming back. To make sure of that, some creative minds are developing tasty souvenirs that make a lasting impression.
Coca-Cola Releasing 'Demon Lemon' Across Japan
Japan loves canned coffee and bottled green tea. While you can buy Coca-Cola’s signature soda here, Coca-Cola Japan offers its own lines of those as well. Another thing Japan is really into? Canned cocktails! So Coca-Cola is expanding in that field too.
A Fun Design Twist for Fermented Products
Established in 1940, Nishiri is a Kyoto-based company carrying on a local legacy of pickled and fermented vegetables. But two years ago, for a rebrand, they turned to design agency Nosigner.
Introducing Gold Caramel Tokyo Banana Kit Kats
Back in 2017, the most famous souvenir snack in Japan’s capital city, Tokyo Banana, made news when it teamed up with Nestlé Japan to create a never-before-seen Tokyo Banana Kit Kat. Now, the two companies are going for the gold!
New Japan-Exclusive Seasonal Fanta Flavor
This Japanese-exclusive flavor comes from abroad, and is only available in vending machines!
Stylishly Slurp Down Curry Udon at cuud
In Haneda Airport, get a taste of the perfect bowl of curry udon at cuud. Whether you just need a quick bite to eat or want to watch in luxury as chefs prepare udon from scratch, you won't be disappointed.
App Visualizes How Much Sugar is in Your Drink
Sometimes even a conscientious consumer can find it hard to visualize how much sugar is in a soft drink, even after reading a label. Luckily, there’s an app for that.
A Foodie's Guide to Three Tokyo Neighborhoods
Did you know that Tokyo has the most Michelin stars out of any city in the world? The Gaien area is centrally located next to some of the city's coolest 'hoods, and is the perfect place to start your culinary and cultural journey of Japan's capital!