A New Year, A New Character Harvest
Audrey Hepburn and Osamu Tezuka's characters get the rice paddy treatment in Aomori Prefecture as rice fields spring up in their likeness.
Handmade Knives in Yamagata
See how Shimada Cutlery Works carries on a blade-making tradition dating back to the year 1365.
Make the Most of Your Time in Sendai!
Available now, the new Sendai City Guidebook is your one-stop shop for planning the perfect trip to Miyagi Prefecture!
Akagawa Festival Lights Up The Night
These stunningly skillful creations have some saying they look like they’re projection mapped, but it’s all master-level pyrotechnics.
Aizuwakamatsu: Japan's Samurai City
Nestled in the mountains of Fukushima Prefecture, the city of Aizuwakamatsu has cultivated a deep connection with its samurai roots. Join our writer Noam as he explores the local history and traditions of Samurai City Aizu!
Don't Flip Out, Flip Tables Instead!
In Iwate Prefecture a surprising contest allows contestants to unleash their pent-up stress, or unrequited hopes by... flipping tables!
Take Your Prefectural Pride on the Road
These stylish license plates feature iconic imagery from prefectures throughout Japan, so you can show off your prefectural pride every time you hit the road!
30 Spectacular Flower Spots in Japan
Seasonality is an important part of life in Japan, especially in spring. Flowers bloom throughout the country and create a colorful, unforgettable landscape for floral fans, nature enthusiasts and anyone in between!
5 Great Things to See in Akita City
Akita City is not often at the top of anyone's list of places to visit, but that's unfortunate because it has a rich history and culture that includes a lively festival and a famous artist.
See, Do & Eat It All in Miyagi Prefecture
If you're interested in experiencing nature, culture and food while traveling around Japan, but don't have a lot of time to hop from city to city, Miyagi Prefecture may be the perfect place for you!
Forgetting Time on the Resort Shirakami
The Resort Shirakami is a travel experience that combines the romance of the railways with traditional culture and beautiful scenery.
Aomori Nebuta Festival
The Aomori Nebuta Festival enthralls millions of visitors every year from August 2 to 7, with brightly lit, intricate and boldly colored floats known as nebuta.
A Fan's Guide to the 2019 Rugby World Cup
The wait is almost over! In less than a year the 2019 Rugby World Cup will kick off, and the Land of the Rising Sun is gearing up in a big way.
Diamond Route Japan Shows Off Hidden Treasures
This stunning video tourism project will leave you ready to plan your next trip north of Tokyo!
Rice Paddy Art Celebrates Manga Legend
To celebrate the 90th anniversary of Osamu Tezuka, the 'Godfather of Manga,' the small village of Inakadate in Aomori has created stunning natural art depicting some of his most-beloved characters.
Top 6 Places to Visit in Akita
Akita tends to be pretty far off the beaten path, even for those who do make it to Tohoku. However, Akita is rich in both history and natural beauty, well worth a visit.
Top 9 Photogenic Heart-Shaped Spots In Japan
Love is in the air! Whether found in nature or built by design, your heart will be filled to bursting when you catch a glimpse of these heart-shaped spots throughout the country, just begging to be photographed!
A Whirlwind Weekend in Miyagi
Head out to northeastern Japan with Selena for a magical weekend away from the hustle and bustle of Tokyo.
World's 3 Snowiest Cities All in Japan!
If you've never lived in Japan, you may now know the nation has sort of a thing for snow. How much snow? Well, the world's three snowiest cities are all in Japan! Can you guess which ones they are?
Tiny Island Proves Japan is Full of Surprises
This small island in Iwate Prefecture is walkable, and it's so much more than just a beautiful landmark. Home to an adorable red lighthouse and a shrine for the Shinto goddess of the sea, it's just one example of why Japan is a great place to explore!