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The 1,000-Year-Old History of Hanawa Bayashi

The small town of Kazuno in Akita Prefecture holds the Hanawa Bayashi Festival, designated by UNESCO as part of Japan’s Intangible Cultural Heritage.

6 Tohoku Festivals in 1!

Tohoku's Kizuna Festival takes place in one of its six prefectures every year in the hopes of a full recovery from the 2011 disasters.

Keep Your Eyes Peeled for These New Poké Lids

Pokémon have been popping up all over Japan in the craziest of places—below us!

Holy Hairy Fish!

Locals in Aomori, northern Japan, find fish with algae growing from their heads that looks like hair.

Connecting the City with Nature in Aizu

The Aizu Railway in Fukushima Prefecture is a vital means of transportation for residents, but it offers so much more than just a way to get around.

Japanese Tradition of Scaring Kids Continues!

Men dressed as demons scare children in northeastern Japan to discourage them from being lazy.

Flip Out at This Unique Iwate Event

People compete in Iwate Prefecture to be the best table-flipper, venting their frustrations or shouting out their hopes and dreams.

Time-Lapse of Recovery: Ofunato

This time-lapse video of Ofunato, in Iwate Prefecture, helps show how far Tohoku has come in its recovery efforts, and how far it still has to come.

Unique Ways New Years 2020 Was Celebrated

New Years in Japan is steeped in traditions, but there was more than one way to celebrate the coming of the new decade.

Run with the Foxes at Zao Fox Village

Zao Fox Village in Miyagi Prefecture is home to 100 foxes that visitors can feed, hold and pet!

Enter the Samurai Time in Aizuwakamatsu

Visit Aizuwakamatsu, where travelers can gain an understanding of how its rich samurai history still plays a part in almost every aspect of modern daily life. Ancient traditions, castles, martial arts, traditional food and more are waiting in Aizu!

Traditional Tsugaru-Style Shamisen Rocks

A professional shamisen artist in Aomori Prefecture gives concerts and teaches people to play the Tsugaru-jamisen.

Aomori's Stunning Winter "Cherry Blossoms"

These "cherry blossoms" at Hirosaki Castle in Aomori Prefecture are bringing some much needed warmth to Japan's wintery north.

Designer Apples Fetch $2,300!

It's common knowledge that fruit is more expensive in Japan. Three of producer Chisato Iwasaki’s designed apples went for $2,300 at auction in Aomori Prefecture.

Zoo Hopes to Help Japan's Traditional Dogs

A zoo in Wakayama Prefecture will be showcasing traditional Japanese Kishu Inu in hopes of increasing owners, and keeping the breed strong.

Men Bare Souls (& Bodies) for Good Fortune

This winter festival in Aomori sees a few dozen men strip down to pray for good health and a good harvest!

All About's Guide to Sendai

If you're looking to explore a different side of Japan, there's no better place to visit than the northern region of Tohoku! As the region's largest city, Sendai has something to offer every type of traveler.

An Ode to Oze National Park

Oze National Park is a paradise for hikers and nature lovers, one that offers new highlights every season!

Japan-Exclusive Converse's Made with Sakura

Putting these sakura-pink kicks on your feet will help put more cherry blossom trees in Japan’s northeastern Tohoku region.

Float On, Giant Princess Kaguya

This year’s Tachinebuta Festival in northeastern Japan has a new, and very tall, princess.

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