The 3 Most Beautiful Villages in Shikoku
Shikoku is the smallest of Japan's four main islands, and the most rural. Take a look with us at the most scenic small villages on the island, tucked between mountains and along river banks.
The Natural Beauty of 'Satoyama'
While Japan's countryside always offers breathtaking views of nature, these man-made farms built near mountains are true wonders to behold in rural communities.
A New Year, A New Character Harvest
Audrey Hepburn and Osamu Tezuka's characters get the rice paddy treatment in Aomori Prefecture as rice fields spring up in their likeness.
The Isolated Attractions of Shikoku's "Tibet"
Some dedicated people are intent on saving the small village of Kito, and the last 20 bears that live in the surrounding mountains.
Zen Pilates & Yoga Retreat at Lake Biwa
Practice Pilates near the serenity of Lake Biwa.
Emperor Naruhito Harvests First Rice
Emperor Naruhito harvests rice from paddies at the Imperial Palace for the first time since becoming emperor.
Wasabi—Japan’s Fiery, Flavorful Root
Wasabi is Japan’s signature condiment. There is no substitute for the pleasurable burn on your palate of the grated goodness of this herb!
Bear Attacks in Japan: There Is A Solution
Tried and True Ways to Coexist as told by a bear conservationist
We Eat Mushrooms, But What Do Mushrooms Eat?
While wild mushroom hunting is a well-known hobby in Japan, not many of us know how mushrooms are farmed. Come take a closer look at the cultivation process for one of Japan's most famous mushrooms, the earthy, meaty shiitake.
Get Hands-on in Rural Japan: Akita Farm Stay
By giving people unique first-hand experiences, green tourism can help revitalize and re-popularize the lifestyles and customs of rural Japan.
Undiscovered Japan: Fukushima & Miyagi
While Fukushima and Miyagi prefectures were both badly hit by the 2011 Great East Japan Earthquake and Tsunami, the region has now largely recovered, and is looking to see travelers flock in once again.
Full List—Japan's Intangible Cultural Heritage
Beyond its 20 spectacular World Cultural Heritage Sites, Japan has 21 traditions recognized by UNESCO as elements of Intangible Cultural Heritage.
Experiencing 2 Days of Rural Life in Iwate
Get out of the big cities and experience the thrilling rural life in Iwate Prefecture.
5 Fun & Fruity Activities to Do Around Tokyo
There's more to Kanto than trains, amusement, food, shopping and temples. There are several 'juicy' fruit-related activities to do when in Tokyo or nearby towns, such as fruit picking, fruit carving, jam making and more. Why not enjoy them when in Japan?
8 National Records in the North Kanto Region
From the world's biggest standing bronze statue to the nation's highest bungee jump, the North Kanto region sets records on both a national and global scale!
16 Superb Views Found in Kyushu
Introducing the natural landscapes and gorgeous harmony you'll find only in Kyushu!
Buying Direct from Farmers Popular in Pandemic
Purchasing fresh produce directly from farmers is gaining popularity in Tokyo as the method can help avoid close human contact amid the coronavirus pandemic.
Stunning Photos of Japan That Are Free to Use
Whether you need to find breathtaking visuals for a website or pamphlet, or just want to lose yourself in the natural beauty of Japan, this is the place to do it!
Discover Fruit & Fossils in Fukushima!
Welcoming visitors with open arms, Fukushima Prefecture offers strawberry picking, a fresh tomato theme park, and a fossil museum where you can try your hand at archaeology.
Are Fukushima's Vegetables Safe to Eat?
In the wake of the Great East Japan Earthquake and Tsunami of 2011, there are still concerns out there regarding the safety of produce grown in Fukushima Prefecture. We talked with a farmer who hopes to set the record straight.