Are You Ready for Pikachu Outbreak 2018?
In previous years, Yokohama's famed Pokémon party ended when the sun went down. This year those 1,500-plus Pikachus are staying out past their bedtime!
An Ode to Magikarp: The Weakest Pokémon
Magikarp, considered the most pathetic Pokémon of all, gets its very own song!
Watch 100 Years of Anime History in One Video
This year, anime turns 100! And to celebrate, the Association of Japanese Animations has spliced together some of the most significant and popular anime to date.
Pokémon Meets KitKat in Awesome Animated Ad
The lovingly animated concept video is too good to be true… for now! But it's still quite the sight!
Pop the Question with a Pokémon Ring!
This solid gold diamond ring—featuring the adorable Pokémon, Mew—will certainly have them saying “I do!"
Classy, Custom-Fitted Pokémon Dress Shirts
There's a stylish new watch to catch 'em all—fans of the Pokémon series can now wear their favorite critters with these original designs for custom-fitted dress shirts.
Say 'I Do' with Pikachu
Get your hands on the August issue of 'Zexy' so that you and your partner can sign your marriage registration form with Pokémon pizzazz.
Eevee to Join Summertime Pokémon Extravaganza
The only thing better than seeing 1,500-plus Pikachus at Yokohama's annual summertime Pikachu Outbreak event is seeing a squad of Eevees tagging along!
Catch All 151 Original Pokémon at Tokyo Café!
Craving caffeine and LOVE Pokémon? As of November 16, 2018, you can enjoy awesome latte art of all 151 original Pokémon at Tokyo's Pokémon Café for a limited time!
Dig into a Shoe Cake, a Pikachu Cake & More!
Hokkaido-based cake artist draws on a wide variety of inspirations for jaw-dropping edible art.
Permanent Pokémon Café to Open in Tokyo
Missed your chance to eat at the limited-time Pokémon restaurants? The new eatery will be ready for you whenever you come to town.
Interactive Pikachu Peddles Pokémon Plushies
If you're looking to get your hands on some adorable Pokémon plushies, check out these new vending machines! These Pokémon Stands will feature an interactive Pikachu to help you select your new buddy.
Say 'I Choose You' & 'I Do' With Pikachu
These Pikachu wedding rings and engagement rings are so gorgeous you don't need to be a Pokémon fan to appreciate them... but it helps!
Cuddle Up with Your Very Own Lapras!
Recreate Ash’s voyage around the Orange Archipelago without ever leaving your living room.
A One-of-a-Kind Pottery Adventure in Miyagi
When you're ready to take a break from the sparkling winter snow, why not try making Japanese pottery in Miyagi.
All Aboard the Pikachu Train!
One special electric Pokémon is here to help with the recovery following the Great East Japan Earthquake and Tsunami of 2011. Climb aboard and read more!
Pokémon Happy Meals — Catch 'Em All!
Starting July, 2018, awesome Pikachu and Eevee boxes and goodies will have Pokémon fans of all ages flocking to McDonald's to catch 'em all!
Do You Wanna Build a Snow Pokemon?
With the sudden snowfall in Japan many people hit the streets to create some rather odd choices for snow sculptures.
All Aboard the Pikachu Train!
This adorably awesome Pokémon train is part of disaster relief project for a tsunami-damaged region of Japan.
Pokémon Personal Seals: Gotta Stamp 'Em All!
Why just say “I accept the terms of this transaction,” with a personal seal when you can say “I accept the terms of this transaction," and also "PIKA!?"