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Japanese Highschooler Wows With His Cute Looks

Japanese high school boy amazes netizens with his cute girl-next-door looks and giving his female classmates a run for their money!

Endless Design Possibilities: Fukuyama Denim

Specialists in every step of denim manufacture—spinning, dyeing, weaving, washing—abound in Fukuyama, a leading producer of denim in Japan. The locale is a driving force behind the worldwide appeal of Japanese denim.

Transformed Not by Alchemy, but by Sanrio

Hit anime/manga 'Fullmetal Alchemist' characters Edward and Alphonse Elric have transformed again, but this time it’s not the result of alchemy.

The Hand-Dyeing Specialists of Sumida-ku

If you're looking for custom, hand-dyed fabrics, these three specialists in Sumida-ku, Tokyo, are dyeing to set you up!

For Custom Fabric Colors, Go to Sumida-ku

Place an order with a swatch or color chip, and shops in this Tokyo district will delve into a formidable databank of colors amassed over the history of the craft to instantly dye your fabric to the exact color of the sample.

360° VR Video Transports You to Japan

Swish the camera around and take a virtual tour of famous sightseeing spots as if you were in Japan, all in the comfort of your own home.

Taking Denim Beyond the Jean Jacket

Hiroshima is known for its denim. But the denim being made here may not be the kind of denim you know!

Dress Your Cat as a Japanese High School Girl

Cats may not be crazy about water, but that doesn’t mean they don’t look unbelievably cute wearing sailor suit fashion.

Affordable Sailor Moon Clothes Are Back at GU

Low-priced Sailor Moon fashion returns with new winter pieces from Uniqlo's sister brand, GU.

The Neo-Pop Kimono Art of Akira Times

One artist is pushing the envelope with his unique artist vision of Japanese kimono.

Japan's 5 Most Trusted Fast-Fashion Brands

Where do you go for fast fashion in Japan? Start with one of these five chains, ranked as the nation's most trusted brands in a survey of over 120,000 consumers!

Online Shopping in Japan (by JLPT Level)

JLPT surely stands for 'Just Let People Trade' right? Joking aside, we're bringing you a list of five of the best Japanese shopping websites, ranked by the level of Japanese (according to the Japanese Language Proficiency Test) needed to access them.

15 Popular Shops in Shibuya

Shibuya, Tokyo's center of youth culture, is a hot place to shop for fashion—and just about anything else! Here are 15 recommendations you have to hit while in 'Shibs'!

How Are Men's & Women's Kimono Different?

While traditional Japanese clothing may look the same to the average person, there are some variances between men's and women's kimono. See if you can spot some of the differences.

Dress as a Fox Bride at This Studio in Kyoto

One photo studio in the historical Arashiyama neighborhood is offering a makeover/photo package you won’t find anywhere else.

Get Ready for Summer with Sailor Moon Yukata

Experience your own 'miracle romance' in one of these Sailor Moon summer kimono sets.

Sharpen Your Look With Damascus Steel Watches

Wear a unique, exquisite timepiece filled with Japanese sword tradition on your wrist.

Tote Around Your Very Own Bento Backpack

Japan’s iconic boxed lunch serves as inspiration for a bag big enough to hold multiple meals.

Anime-Themed Glasses Store Comes to Akihabara

Whether you’re after 'Boruto' spectacles or glasses from 'Maho Girls Pretty Cure!', this new store has a huge selection of anime styles to choose from.

Relax in Cozy Kimono-Style Room Wear

Once you put on this comfy outfit including the 'hakama' pants, you won't want to leave your house.

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