Beauty for a Bargain
Forget bringing your cosmetic bag on the plane. Once you arrive in Japan, you can stock up on these beauty essentials, each only ¥100!
How to Bring Medicine into Japan
Traveling to Japan with prescription medication? Find out how to enter the country properly and hassle-free!
Differences in Korean & Japanese Makeup Trends
In colors and application techniques, Japan and South Korea go their separate ways when it comes to cosmetics.
8 Models, 1 Secret
Can you guess the secret behind this video by Shiseido?
New Items from 3 Best-Selling Skincare Brands
Check out these new beauty products from some of Japan's best-selling brands!
5 Great, Cheap Cosmetics for the Natural Look
All About's guides and hair/makeup stylists have selected five of the best—and most affordable—products to help you achieve that natural, glow-from-within look.
A Geisha's Secret to Grease-Free Skin
'Abura-tori-gami' is well known for its oil-absorbent qualities, and has been a hit among geisha since the Edo Period. We've got some convincing reasons why even non-geisha should keep an eye out for some!
Suvé Body Brush
The brush tips create a foamy, rich lather and gently cleanse the skin, leaving a feathery, light feeling. Gentle enough for sensitive skin, it can be used comfortably by children.
Beautify Your Skin with Star Wars Face Masks
These face packs transform you into 'Star Wars' heroes and villains; just the thing to re-moisturize your skin from too much time on dry Tatooine.
James Cordon & Naomi Watanabe: Beauty Masters
Japanese companies are known for wacky TV commercials, but cosmetics brand SK-II has capitalized on this trend with a series of commercials for their PITERA Essence product that features a star-studded cast of Japanese, Chinese, and American celebrities.
Get Your Hands on Super Mario Bros. Makeup
Japanese makeup cosmetic line Shu Uemura is introducing a holiday collection to look your Princess Peach best.
100 Years of Japanese Makeup Styles
Check out how Japanese makeup has changed in the past 100 years!
Hilarious Comedian Shares Her Beauty Tips
Comedian Naomi Watanabe will have you in stitches as she explains her down-to-earth beauty techniques.
Smell Sweet Thanks to Kiki & Her Cat Jiji
Studio Ghibli enters the perfume game with the launch of its 'Kiki’s Delivery Service' body mist line.
Top 6 Souvenirs to Take Home from Kyoto
Kyoto's deep history makes it one of the best places in Japan to find old-fashioned crafts and handmade goods you won't find anywhere else.
Japanese Commercials Have a 'Nose' for Comedy
Japan is home to some of the funniest commercials out there, and we've found yet another one that's providing tons of giggles to passengers on Tokyo trains.
Don't Mess With this Office Worker!
Don't give this office worker a stack of work to do late in the day, lest she unleash her secret weapon.
Looking for a Next-Level Sharpener?
Made in Osaka, these next-level pencil and makeup sharpeners boast of being 'light as an apple peel, sharp as a samurai sword.' Try them out to be sure!
A Beauty Shop for Anime Lovers
If you're looking to splash up your makeup bag with some anime-themed cosmetics, look no further than 'Otona Joshi Biyori'.
Soothe Your Throat With... a Kit Kat?!
Containing real throat lozenge powder, this new release is one of the most unusual Kit Kats seen in Japan to date.