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Gudetama, You've Been Served

This lazy egg character has come to terms with his fate of being part of a delicious meal served on your plate.

Get Sweets & Tea at The Wonder 500™ in NY!

As you check out an incredible selection of 500 fascinating products from Japan, taste some fantastic Japanese sweets and tea absolutely free!

Matcha-Covered Strawberries

These matcha (powdered green tea) treats are pushing the envelope of traditional Kyoto confectioneries.

Saitama's Seven Super Snacks

Traveling around Saitama allows any adventurer to enjoy not only a cultural field trip, but also a regional food trip—Saitama's unique munchies are handcrafted by locals, and reflect the area's culinary heritage.

Bring in the New Year with Kit Kat

Kit Kat has been known in Japan for its off-the-wall flavors. For 2016, the company is ringing in the New Year with decorative boxes and... holograms?

Chase Away the Winter Blues in Okinawa

While better known as a summer destination, sunny Okinawa has lots to offer travelers seeking an offbeat winter vacation in the sun.

6 Deadly All-You-Can-Eat Pâtisseries in Tokyo

Forget about calorie counting: We've brought you our top six all-you-can-eat pâtisseries in Tokyo!

Wonder at These 7 Exquisitely Designed Sweets!

Mastering the art of making perfectly crafted items is something synonymous with Japan. And here, even in sweets, that excellence continues.

7 Japanese New Year's Traditions Explained

One of Japan's most important holidays, New Year's, brings with it unique customs—some of which date back all the way to the 800s.

8 Japanese Sweets Too Beautiful to Eat!

Some Japanese sweets are so beautiful they can only be called 'art'!

Sip Japanese Green Tea in Bangkok

If you're in Bangkok and in need of an escape from the hustle and bustle of the city, head over to Peace Oriental Teahouse, where you can relax while sipping on some Japanese tea.

Sweet Osechi

Kill two birds with one stone—satisfying your sweet tooth and buying osechi for New Year's—by heading over to Ginza Cozy Corner for a special turn-of-the-year treat.

6 Western-Style Japanese Desserts You Must Try

Full of exquisite dairy products like fresh milk and eggs, and prepared with delicate cooking techniques, it's no surprise Japan's desserts are always tantalizing!

6 Häagen-Dazs Flavors Exclusive to Japan

You aren't going to find these delicious flavors anywhere else!

Turn Your Luck Around with These Sweets

During the stressful time of studying for entrance exams, many students turn to sweets as a way to energize. But this confection company adds a little something extra for luck!

Some Berry Tasty Pocky!

Taking Pocky for a fruity spin, Glico has announced its new Pocky flavor—but the taste isn't the only thing that's changed!

Chocolates Molded into the Head of Buddha

This Buddha-shaped head isn't the only surprise Cacao Magic has in store!

5 Cool Crafts from Tokyo

Thought it was nothing but big city lights? These crafts from Tokyo are like no other!

8 Things You Don’t Know about KIT KAT in Japan

Thought you knew everything about Japan's multifaceted KIT KAT bars? Read on!

Put Your Paws in the Air for these Manju!

A dessert so adorable you almost won't want to eat it!

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