The Secret of the Square Watermelon
With only 200 grown per year, this video offers a rare glimpse behind the scenes of square watermelon production—answering the questions of how they're made and why they're so expensive!
12 of the Best Dishes in Shikoku!
Savor the freshest ingredients and culinary highlights from Shikoku, featuring the best from all of its four prefectures.
Island Hopping: 4 Days on the Seto Inland Sea
This magical trip on the Seto Inland Sea is guaranteed to make you want to rent a boat and hit these gorgeous islands yourself!
Take Your Prefectural Pride on the Road
These stylish license plates feature iconic imagery from prefectures throughout Japan, so you can show off your prefectural pride every time you hit the road!
The Ise-Shima G7 Summit Regions
10 cities around the country were selected to host ministerial meetings surrounding the 2016 G7 Summit in Ise-Shima. From education to IT and agriculture, each was selected for a very specific reason!
Riding Through the Heart of Shikoku
The charming sightseeing train known as Shikoku Mannaka Sennen Monogatari is a three-hour ride through two of Shikoku's beautiful prefectures.
Incredible Cherry Blossoms in Kagawa
Learn about Shiudeyama, a beautiful cherry blossom spot in Kagawa Prefecture which was featured in the New York Times’ as one of Japan's must-visit destinations!
Top 6 'Hanami' Spots in Shikoku
While Shikoku might be a bit off the grid when it comes to mass tourism, this island region is full of hidden natural gems—including gorgeous cherry trees!
5 Most Expensive Fruits That Are Made in Japan
Fruits in Japan can be expensive when compared to other countries—in fact, five out of the six most expensive fruits in the world are from here! Let's took a look the these costly treats!
American Photographer Promotes Island with Art
American photographer Patrick Tsai is part of a team helping to internationalize and revitalize the island of Shodoshima in the Seto Inland Sea.
47 Souvenirs from All 47 Prefectures!
Traveling around Japan but don't know what souvenir to buy from each region? We've got you covered with this crazy list of our Top 47 'omiyage' from each of the nation's 47 prefectures!
List: Japan's 12 Original-Construction Castles
While Japan is home to over 300 castles, there are only 12 that still retain their original castle keep. These 12 so-called 'original construction' castles are the cream of the crop.
16 Splendid Shikoku Castles
The island of Shikoku may be small, but who would've guessed it once contained 16 amazing castles, all in various shapes and forms!
5 Cosmic Night Views in Japan's National Parks
Just because the sun goes down doesn't mean there's nothing left to enjoy in a national park. Whether on a lonely beach or a mountain plateau, reduced light pollution often offers a brilliant chance to glimpse a once-in-a-lifetime night view!
30 Stunning Flowers in Japan's National Parks
From June hydrangeas to September spider lilies, here are 30 reasons for flower fans to fall in love with Japan's 34 flower-filled national parks!
12 Great Hikes in Japan's National Parks
You can follow the trails through Japan's national parks to mountain peaks and coastal views—and sometimes both at the same time!
This Beach Is Like a Scene out of 'Your Name'
Chichibugahama Beach looks like a Makoto Shinkai anime come to life, and is well worth a detour off the beaten travel path.
Top 3 Things to Experience in Takamatsu
From art islands to ancient gardens and intricate traditional lacquerware, there's plenty to enjoy in and around this Shikoku city.
Top Photogenic Spots in Shikoku, Japan
One of Japan's four main islands, Shikoku is full of charm. Being a remote island, it has a lot of unique attractions that you simply cannot see anywhere else. Get ready with your camera and take shots of these picturesque spots!
5 Expert-Level Chopstick Sets
Chopsticks, or 'ohashi' as they are locally known, are synonymous with Japanese cuisine, and the nation has long loved crafting its own smooth, attractive sets. Here are five of the best!