Satisfy Your Sailor Moon Fix with These Cakes
All five Inner Senshi are represented in an out-of-this-world tie-up with magical girl franchise 'Sailor Moon.'
10 Very Unique, Very Japanese Kit Kat Flavors
Japan is well known for its crazy Kit Kat flavors, but which are the most 'Japanese' ones?
Let Them Eat Kit Kat Gateau Chocolate Cake
A cake coated in Kit Kat chocolate is one of several new treats only available at a special Kit Kat Chocolatory store in Tokyo.
Cool Down This Summer With a Hi-Chew Popsicle
The popular fruity candy Hi-Chew can now help keep you cool on a hot summer day with these ice cream bars.
Get Your Hands on Cute Cat-Shaped Bread Slices
This kitty-shaped bread is the greatest baked good to hit the shelves since sliced bread!
East Meets West With These Sweet Eats
Get to know the wonderful world of Western sweets in Japan.
5 Favorite Japanese Sweets Among Otaku
Take a look at our list of five sweets for otaku before your next anime binge or late-night gaming session!
From Chocolate Wrapper Drab to Totally Fab
To an artist, inspiration can come from anything, even chocolate candy wrappers.
Watermelon Meets Bread in Cubic Form
Wanting to try cubed watermelon, but having anxiety over the sticker price? Try square watermelon bread instead!
Dig into a Shoe Cake, a Pikachu Cake & More!
Hokkaido-based cake artist draws on a wide variety of inspirations for jaw-dropping edible art.
A Dose of Hokkaido for Every 'Lover'
Love is a many-splendored thing! Whether you're a chocolate-lover, a history-lover, a beer-lover or just a plain ol' romantic lover, there's something waiting for you in Hokkaido!
Snack on Geisha-Shaped Sweets in Kyoto
While coming across an actual geisha or 'maiko' apprentice is pretty rare in Japan's ancient capital of Kyoto, you can meet and eat a geisha-shaped sweet.
These 4 Traditional Sweets Will Take You Back
A quick and easy guide to 'wagashi,' or traditional Japanese sweets.
Top 5 Things to Take Home from Hokkaido
Home to well-fed and well-cared-for cattle (for meat and dairy) and abundant seafood, Hokkaido may just well be Japan's 'land of milk and honey!'
The 5 Best Ways to Eat Chocolate in Japan
Belgium and Switzerland aren't the only places to get amazing chocolate.
Best Seasonal 'Wagashi' Throughout the Year
Seasonality is a key to Japanese culture. Each season brings exciting and different things to do, see and, of course, eat! Here are our favorite traditional Japanese sweets, or 'wagashi,' for each each season.
Top 5 Kansai Souvenirs for a Sweet Tooth
Find the sweetest confectionery souvenir options right in the heart of western Japan.
7 Standout Sweets from 6 Prefectures
Because every prefecture has a specialty, keep this 'sweet' list of seven snacks in mind on your next trip across Japan. They're too good not to try!
Don't Leave Hokkaido Without These 5 Souvenirs
Hokkaido is an island blessed with nature that lends itself to the creation of many great natural products. It also provides excellent ingredients for popular souvenirs. If you're looking for inspiration, here's your souvenir shopping list.
Get Your Matcha Fix at This Hotel in Kyoto
Craving matcha? Head over to Kyoto Century Hotel for over 100 matcha-infused choices, including nearly 30 different matcha sweets and 50 kinds of ice cream!