Take Your Prefectural Pride on the Road
These stylish license plates feature iconic imagery from prefectures throughout Japan, so you can show off your prefectural pride every time you hit the road!
All About the Local Creators' Market
Launched by Japan’s Ministry of Economy, Trade and Industry (METI), the Local Creators’ Market focuses on five Japanese locales noted for producing exquisite traditional handicrafts.
Enjoy Flower Fun at the Tanto Tulip Festival
Every April the countryside town of Tanto in Hyogo Prefecture holds the Tanto Tulip Festival, which displays over one MILLION tulips of some 300 varieties.
A Fan's Guide to the 2019 Rugby World Cup
The wait is almost over! In less than a year the 2019 Rugby World Cup will kick off, and the Land of the Rising Sun is gearing up in a big way.
TripAdvisor's Best Restaurants in Japan 2018
These restaurants throughout the country are known for their warmth, hospitality and accessibility, as well as the mouth-watering dishes they serve up to hungry diners from around the world!
The Secrets of Pearl Harvesting in Japan
Look closely through the translucent sheen of any Akoya pearl and you’ll see a rainbow of colors—a joint gift from the growers, the oysters, and the sea itself. But how are they produced?
Experience Being a Temple Maiden for a Day
Ever wondered what it would be like to do the work of a shrine maiden? Well, at a shrine in Hyogo Prefecture you can actually dress up and experience all the work 'miko' do!
University Finds New Uses for Tuna Skin
Kindai University is working with businesses to find new uses for the skin of its farmed tuna.
Quench Your Thirst for Knowledge with Coke
These limited edition Coca-Cola bottles feature lovely designs that highlight regional history and culture!
Takeda Castle Floating in the Sky
Thanks to a natural phenomenon, the ruins of Takeda Castle (in Hyogo Prefecture) often appear to be floating in the sky!
All Aboard This Luxurious New Shinkansen
This new bullet train from JR West will allow passengers to travel in comfort like never before, with six unique cars that cater to the needs of different types of travelers.
7 Major Otaku Areas Outside Tokyo
Tokyo is famous for 'otaku' hotspots like Akihabara, Ikebukuro and Nakano. But where do you go if you're not in the Tokyo area? We've got your 'otaku' needs covered in seven other major cities around Japan!
Looking for Luxury? Japan Has You Covered!
As international customers rush to discover Japan's many charms, efforts are being made to attract affluent tourists looking for high-end luxury experiences.
Hot Spring Towns Expand Horizons
Some sleepy hot spring towns are coming up with innovative local products and activities to attract new visitors.
5 More Fantastic Kansai Hikes
Kansai is home to some amazing hiking spots that offer both interesting trails and stunning views. So what are you waiting for? Grab those shoes and get trekking!
Stay at the First-Ever Peanuts Hotel in Kobe!
We all expected Snoopy-themed rooms to be cute, but we never imagined they’d be this stylish, and even romantic.
How Japanese Pearls Are Processed
How are pearls processed? Prized Akoya pearls are sorted in front of a north-facing window, where the low-angled natural light reveals any scratches and irregularities, and practiced artisans recognize flaws as slight as a tenth of a millimeter.
5 Incredible Japanese Illumination Locations
While illuminations are typically associated with the Christmas holiday season, here are five places in Japan where you can see these dazzling displays throughout the year.
Crowning This Year's 'Luckiest Man in Japan'
Men from around Japan take part in a race at Nishinomiya Shrine in a bid to become this year’s "Luckiest Man."
22 Animals to See in Japan's National Parks
While Japan may have an image as a land of trains and modern technology, the nation's 34 national parks offer a wealth of wildlife waiting to be discovered.