All About Japan

All You Need To Know About Sanrio Puroland

Does your heart flutter every time you see Cinnamoroll's fluffy ears pop up in a shop? Is Gudetama your idol and inspiration? Did you grow up surrounded by Hello Kitty merchandise? Then you simply cannot miss the Sanrio Puroland indoor park!

A Beauty Shop for Anime Lovers

If you're looking to splash up your makeup bag with some anime-themed cosmetics, look no further than 'Otona Joshi Biyori'.

Hello Kitty Coming to Converse Sneakers!

The world's cutest (and perhaps busiest) cat is coming to Converse sneakers, one of the world's best known international shoe brands.

Otaku Titans Clash: Hello Kitty VS Gundam

It’s time to pick a side in this battle of super technology and super cuteness!

Say Hello to the Hello Kitty Bullet Train!

This summer, Hello Kitty wants to welcome you onboard her very own high-speed train!

Wonder Woman & Hello Kitty Finally Join Forces

For the first time ever, Sanrio’s cute cat will be teaming up with a Western-made film.

A YouTuber's First Time in Japan

Follow New York-based filmmaker and YouTuber Kraig Adams as he spends one fascinating week in and around Tokyo.

New Gudetama Café Opens in Tokyo!

Sanrio made the egg a star, then this café made his butt a marshmallow.

JR West & Hello Kitty Combine for Max 'Kawaii'

JR West teams up with Hello Kitty to clad its Kansai Special Rapid train in kawaii decals, which means passengers can ride from Kansai Airport to Kyoto in a colorful Kitty train cabin!

Get a Glimpse of the Hello Kitty Shinkansen!

The Hello Kitty Shinkansen looks set to be cutest Japanese train ever with special 'kawaii' interiors featuring pink arm rests and a photo spot for you to take pictures of you and Kitty-chan.

6 Geothermal Days in the 'Land of Fire'

Spend a day hugging the edge of one of the world's largest calderas, meander through eight boiling 'hells,' let yourself get buried in steaming hot sand, and even visit Hello Kitty—there's an incredible array of things to be done in Kyushu!

In & Around Tokyo: Off the Beaten Track

A typical trip to Japan would likely include Kyoto, Osaka and Tokyo or a perhaps day trip to the countryside. However, from ancient treasures to modern marvels, there's richness and rewards for those, like André Mazzone, who take the road less traveled.

Transformed Not by Alchemy, but by Sanrio

Hit anime/manga 'Fullmetal Alchemist' characters Edward and Alphonse Elric have transformed again, but this time it’s not the result of alchemy.

The Magical World of Universal Studios Japan

Coming to Osaka? Then make sure to also book a visit to Universal Studios Japan for a thrilling adventure straight from the silver screen!

5 Lesser-Known 'Theme Parks' for Families

No, Disneyland is not the only theme park Japan has. These five side trips, only a day out of Tokyo, are themed spots you can enjoy as a family. This list may just prompt you to reminisce about your childhood and book a trip for your family this weekend!

Introducing Sanrio's Newest Character

This mid-20s working red-panda may look cute on the outside, but you don't know what's lurking underneath that adorable exterior...

Cracking Open Gudetama's Shell

Ever wondered how Sanrio's egg yolk character became so popular? The folks over at Vox shed some light on the subject!

5 Tokyo Cafés Featuring Famous Animals

If animals and furry friends make you say 'kawaii,' go ecstatic as you enjoy coffee and good food in these cafés inspired by the world's favorite animals.

Top 4 Theme Parks in Tokyo

Think you know the most popular theme parks in Tokyo? You just might be surprised at what attractions didn't make our list!

Sanrio & Sailor Moon Collab Goods Are Here

Sailor Moon and My Melody are teaming up in their first collaboration to bring you adorable goods with a dash of Moon Prism power.

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