Kizuna Festival: Coming Together in Tohoku
Join our intrepid writer Nick on a journey to the inaugural Kizuna Festival in Sendai to celebrate the community, cooperation and cultural diversity of the Tohoku region.
The 10 Best Spring Spots in Tohoku
Cherry Blossoms Spring in Tohoku
With some of the best nature and scenery in all of Japan, spring is particularly spectacular in Tohoku, with a magnitude of cherry blossom viewing spots that typically bloom a few weeks later than Tokyo and Kyoto.
Matsushima: The Shining Jewel of Miyagi
We're proud to present a guide to Matsushima, one of Japan's three most beautiful views, brought to you by our friends at Spoon & Tamago.
Discover Cherry Blossoms with Snow in Tohoku!
Cherry Blossoms Spring in Tohoku
While Japan may be known for its springtime cherry blossoms, the Tohoku region offers something even more unique: cherry blossoms with snow!
A Beacon of Light Shines at Arahama Elementary
Earthquake Tohoku Pacific Coast
When tragedy struck Japan on March 11, 2011, one elementary school in Sendai stood strong, becoming a symbol of hope for the entire nation.
Discover Fresh Greenery in the North of Japan
Snow still stands majestically on the mountains of northern Japan even as new leaves bud on the trees in the valleys. If you want to truly feel spring as it comes to Japan, you want to visit Tohoku.
Take a Photo Trip to the Tohoku Sanriku Coast
Come along with us as we visit the Sanriku Coastal Area, a beautiful coastline in the northeastern part of Japan's largest island with breathtaking geographical variety.
All Aboard the Pikachu Train!
This adorably awesome Pokémon train is part of disaster relief project for a tsunami-damaged region of Japan.
Japan’s 8 Most Gorgeous Ryokan Hot Springs
The central feature of a traditional Japanese inn—or 'ryokan'—is the communal hot bath.
21 Top Spots Outside Japan's 'Golden Route'
Many tourists concentrate on the so-called 'Golden Route' connecting Tokyo to Kyoto and Osaka. But what do you do if you want to get off the principal tourist highway and see the best of the rest? Here are Japan's 21 best off-the-Golden-Route spots!
A Walk Through Sendai to Remember
Following the aftermath of the 2011 Tohoku Earthquake and subsequent tsunami, the residents of Sendai are standing on their feet once again and ready to share the lessons they've learned about disaster prevention and preparation.
7 Standout Sweets from 6 Prefectures
Because every prefecture has a specialty, keep this 'sweet' list of seven snacks in mind on your next trip across Japan. They're too good not to try!
Savor Seafood & Study Reconstruction in Miyagi
Each small town in Miyagi Prefecture has its own specialty seafood dishes and we were dying to try them during our visit. And while we were at it, we took a look at the incredible reconstruction efforts of Tohoku, making for a fascinating trip.
Is Japan Boring Outside of Tokyo?
Tokyo certainly has charm and no one could doubt the convenience of living or staying in the major city. However, there’s so much more to see outside of Tokyo and I'm happy to give you a few examples... it’s literally my job to promote the entire country.
Rikuzentakata: Where Dreams Go Global
Let's look at how the city of Rikuzentakata is being rebuilt in the wake of the Great East Japan Earthquake of 2011 as the city works toward the dream of becoming a truly global community.
How to Fully Enjoy Your First Visit to Tohoku
Follow along with our writer Wut who went on an incredible journey to Tohoku to discover the best things to see and do for any traveler's first trip to the region.
My Tohoku Pacific Coast Travel Journal
Follow along with Wendell as he explores the Tohoku Pacific Coast from the northeastern city of Hachinohe all the way down to Sendai, marking his favorite sights along the way.
Undiscovered Japan: Fukushima & Miyagi
While Fukushima and Miyagi prefectures were both badly hit by the 2011 Great East Japan Earthquake and Tsunami, the region has now largely recovered, and is looking to see travelers flock in once again.
Wonders of Japan: The Coastline
Enjoy the breathtaking coastal landscapes unique to this island nation.
A Foodie's Guide to the Delicacies of Tohoku
Food & Drink Tohoku Pacific Coast
How could one visit the Tohoku Pacific Coast without trying the seafood? Here's a rundown of the culinary delights to be on the lookout for while visiting the flavorful northeastern region of Japan.
