Try the Viral 'Raindrop Cake' Shingenmochi
Try Mikan Club's high-quality water shingenmochi made of seaweed, creating a softer, smoother texture and a more luxurious experience of a traditional sweet.
Tea in a Flower Field at Aoyama Flower Market
Enjoy a relaxing tea time (and amazing Instagram photos) surrounded by beautiful, lush flowers at the Aoyama Flower Market Tea House.
A Foodie's Guide to Three Tokyo Neighborhoods
Did you know that Tokyo has the most Michelin stars out of any city in the world? The Gaien area is centrally located next to some of the city's coolest 'hoods, and is the perfect place to start your culinary and cultural journey of Japan's capital!
This is the Richest Matcha Gelato in the WORLD
What happened when Asakusa tea shop Suzukien teamed up with Shizuoka sweets maker Nanaya? 7 levels of matcha gelato—including the most intense green tea gelato EVER.
Savor Traditional Culture & Sweets at Matoi
Take your senses on a journey at Matoi, a traditional Japanese dessert café in Asakusa. With over a century perfecting timeless Japanese classics like matcha, mochi and red beans, you know it'll be good.
Retro Street Food at Asakusa Denbouin Street
After visiting Asakusa's Sensoji Shrine, enjoy a leisurely afternoon eating traditional street food and finding hidden thieves on the nearby Denbouin Street.
Tasty Bits of Osaka
Millions of people visit Osaka every year and locals hope they will keep coming back. To make sure of that, some creative minds are developing tasty souvenirs that make a lasting impression.
The Newest Alcoholic Kit Kat Features Yuzu
Nestlé Japan released the world’s first-ever Sake Kit Kat back in 2016, and since then they’ve been infusing their chocolate-covered wafers with other popular Japanese tipples, this time with delicious yuzu-flavored sake.
Gyoza + Beer Lovers Unite at Dandadan Sakaba
If you've got a craving for juicy gyoza and cheap beer, get yourself to the fastest growing gyoza + beer izakaya chain in Kanto—Dandadan Sakaba.
Cheap Cat-Themed Street Food in Yanaka Ginza
If you're a sucker for cute cat-themed things and in the mood for some street food, make sure you hit up the retro shopping street Yanaka Ginza.
The Joys of Japanese Festival Food
You can't say you've gone deeper in Japan until you've eaten the festival street food. Try Japanese classics like yakitori and yakinuku in addition to foreign surprises and a variety of fusion foods.
Snow Crab Fetches Record $46,000!
Meet one of the world's most expensive crabs! The first year's haul of this winter delicacy went for a record setting price.
Coca-Cola Releasing 'Demon Lemon' Across Japan
Japan loves canned coffee and bottled green tea. While you can buy Coca-Cola’s signature soda here, Coca-Cola Japan offers its own lines of those as well. Another thing Japan is really into? Canned cocktails! So Coca-Cola is expanding in that field too.
Fresh Seafood BBQ Kaisaku in Enoshima
Take a trip to Enoshima's Nakamise Benzaiten Street, where you can find unique souvenirs and fill up on the freshest seafood like clams, squid and whitebait.
Get Lucky with Starbucks' New Years Drink
It’s all about fortune and fun for the first New Year of Reiwa!
Eat Authentic Ainu Food in Yokohama
You don't need to go all the way to Hokkaido to eat authentic Hokkaido food. Instead, go to Wacca from Hokkaido, located in Yokohama but run by a Hokkaido native.
Stylishly Slurp Down Curry Udon at cuud
In Haneda Airport, get a taste of the perfect bowl of curry udon at cuud. Whether you just need a quick bite to eat or want to watch in luxury as chefs prepare udon from scratch, you won't be disappointed.
Introducing Gold Caramel Tokyo Banana Kit Kats
Back in 2017, the most famous souvenir snack in Japan’s capital city, Tokyo Banana, made news when it teamed up with Nestlé Japan to create a never-before-seen Tokyo Banana Kit Kat. Now, the two companies are going for the gold!
Designer Apples Fetch $2,300!
It's common knowledge that fruit is more expensive in Japan. Three of producer Chisato Iwasaki’s designed apples went for $2,300 at auction in Aomori Prefecture.
A Fun Design Twist for Fermented Products
Established in 1940, Nishiri is a Kyoto-based company carrying on a local legacy of pickled and fermented vegetables. But two years ago, for a rebrand, they turned to design agency Nosigner.
