Beauty Beyond Be-‘leaf’ in Matsushima
Gorgeous throughout the year, Matsushima offers an incredible nighttime illumination of autumn leaves that has to be seen to be believed!
5 Reasons to Visit Tohoku in Summer
Summer is the season where things really heat up in Japan's northern region of Tohoku. Here's why you definitely don't want to miss it!
5 Great Things to See in Akita City
Akita City is not often at the top of anyone's list of places to visit, but that's unfortunate because it has a rich history and culture that includes a lively festival and a famous artist.
Encounter History & Nature in Magical Miyagi
Follow along with our resident Japanese history buff who spent two 'cool' days exploring Miyagi Prefecture in the northeastern area of Tohoku, checking out the nature, cultural experiences and, of course, the rich history of this gorgeous region of Japan.
A Whirlwind Weekend in Miyagi
Head out to northeastern Japan with Selena for a magical weekend away from the hustle and bustle of Tokyo.
See Tottori Cherry Blossoms at their Best
Tottori Prefecture is home to some of the earliest evidence of human settlement in Japan. Few people make it all the way west to enjoy the region today, but these lovely cherry blossom spots might just change your mind!
Tokyo's Beautiful 'Sakura' Winter Wonderland
As spring snow fell in the nation's capital, the cherry blossoms turned into beautiful snow-capped buds.
Make the Most of Your Time in Sendai!
Available now, the new Sendai City Guidebook is your one-stop shop for planning the perfect trip to Miyagi Prefecture!
Innovative Aichi Illumination Made by Plumber
In a small town in Aichi Prefecture, a plumber and his family have created an icy winter illumination to warm the hearts of visitors.
Starbucks Unveils 2018 Sakura Drink Line
With cherry blossom season right around the corner, Starbucks is gearing up to start selling their sakura-infused drink line up, which for the first time ever includes a cherry blossom tea.
'Hanami' Manners Matter
Don't want to be shamed on Japanese television for having poor manners while enjoying cherry blossoms? Here are the four rules you need to follow to avoid causing a small scandal.
Take a Walk on the Wild Side in Tokushima
Shikoku may be the smallest of Japan's main islands, but with places like Tokushima, it's truly full of heart. Come along with Nick as he dives headfirst into some of the natural wonders of Tokushima Prefecture!
Flying the Nest Heads to Miyagi for Winter Fun
Stephen and Jess head to Miyagi for a winter wonderland full of powdery snow, winter sports and even a crafting experience.
Beautiful Scenes of Snowy Tottori
Japan is always beautiful—but it takes on a special serenity when covered in snow! Check out these lovely scenes of historic Kurayoshi City under a white, fluffy blanket.
Our 8 Favorite Sakura Sweets from 7-Eleven
If you're planning on doing some cherry blossom viewing this spring, these are the eight 7-Eleven sweets you need to bring along!
9 Fun Tokyo 'Hanami' Spots
Debating where to go to get the most out of Tokyo's brief cherry blossom season? Check out these nine fun spots for some ideas!
Ginza Line 'Sakura Train' Blooms Underground
For a limited time, passengers on the Tokyo Metro Ginza subway line can enjoy cherry blossoms underground.
The Cherry Blossom Forecast for 2018 Is Here
Presenting the 2018 sakura speculation map and dates for each prefecture in Japan released by Japan Weather Association.
A One-of-a-Kind Pottery Adventure in Miyagi
When you're ready to take a break from the sparkling winter snow, why not try making Japanese pottery in Miyagi.
15 Beautiful Beaches in Japan's National Parks
Japan offers countless stunning beaches along its nearly 30,000 kilometers of coastline. Some are directly accessible by train from Tokyo, while others are surrounded by 1,000 kilometers of open sea!