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Embracing the Warmth of Tohoku in Hachinohe

My journey to northern Japan led to an immersion in the rich culture and hospitality of the residents and regions of Hachinohe, Aomori.

How to Get Around (& to) Tohoku

Ready to start your trip to Tohoku? Before grabbing your luggage and putting on your shoes, you'd better plan how to move around once you’re there. We’re here to help!

Discover Cherry Blossoms with Snow in Tohoku!

While Japan may be known for its springtime cherry blossoms, the Tohoku region offers something even more unique: cherry blossoms with snow!

Flock with the Seagulls at Kabushima Shrine

Take flight with our writer Nick as he heads back to Tohoku to visit a shrine that's quite literally 'for the birds!'

Follow the Footsteps of Poet Matsuo Basho

Pack your hiking boots and get ready for an adventure as we take you to the most fascinating and beautiful spots of Japan's deep north by way of the poet Matsuo Basho.

The Many Sides of Kitakata

We've traveled around the Tohoku region with Nick, checking out some of the great moments from his travels. But this time, we'll join the intrepid writer as he revisits his old stomping grounds, getting a deeper look at the city of Kitakata!

How to Fully Enjoy Your First Visit to Tohoku

Follow along with our writer Wut who went on an incredible journey to Tohoku to discover the best things to see and do for any traveler's first trip to the region.

Hiraizumi: Pure Land Heritage

Located in Iwate Prefecture, Hiraizumi was the administrative center of northeastern Japan in the 12th century, said to have rivaled the splendor of Kyoto at its peak.

Tohoku's Late-Blooming Sakura Wonderland

Join our writer Nick as he travels with the JNTO to capture a glimpse of some of northern Japan's beautiful cherry blossom scenery.

Get Crafty in Tohoku by Making 'Kokeshi'

Travel to Sendai and learn all about 'kokeshi,' the traditional wooden dolls that come from the Tohoku region, before getting a chance to make one of your very own!

These Sakura Petals Float on a Moat

Missed out on the blooming sakura in Tokyo? Why not head north to view the cherry blossom flower rafts in Aomori Prefecture?

6 Must-Try Local Specialties in Tohoku

To learn the heart of a region, you gotta eat like a local! Here are six ways to make sure you eat right in Tohoku.

Explore the Mysteries of Tohoku

If the heavy winter snow or rugged mountains didn’t keep you away, the stories of roaming bandits and forest monsters would! But nowadays people come to Tohoku to explore folklore, sacred rituals and natural wonders thousands of years in the making.

10 Reasons to Visit Tohoku in Spring

There's a lot to love about Japan's northern region of Tohoku, no matter the season. Travel along with Nick to find out why the area really shines in spring.

6 Sublime Views in Tohoku

The northeast region of Honshu, Tohoku, is a destination for all seasons. If you're looking to see nature at its finest, head north!

Top 10 'Hanami' Spots in Japan

The transient nature of cherry blossoms is an essential part of their beauty, but no one wants to be left in the dark when it comes to finding the perfect spot to see them.

Discover Fresh Greenery in the North of Japan

Snow still stands majestically on the mountains of northern Japan even as new leaves bud on the trees in the valleys. If you want to truly feel spring as it comes to Japan, you want to visit Tohoku.

Top 10 Castles in Tohoku

Spared many of the fierce territorial battles of the Warring States Period, the castles of northeastern Japan are a little different from those you'll find to the south and west.

The 10 Best Spring Spots in Tohoku

With some of the best nature and scenery in all of Japan, spring is particularly spectacular in Tohoku, with a magnitude of cherry blossom viewing spots that typically bloom a few weeks later than Tokyo and Kyoto.

3 Animal Dances in Miyagi

Where could you see a dozen tigers dance on a rooftop? Head north to Miyagi!

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