Japan's First Beer Mircrobrewery
Founded in 1994, Echigo Beer Co., Ltd. was the first beer microbrewery in Japan. Based in Niigata, you can now get it in the U.S., U.K., Thailand and more!
A Fan-Shaped Treat to Beat the Summer Heat
Designed to resemble traditional 'uchiwa' fans, these exquisite lollipops are among the prettiest sweets in Tokyo.
Hungry for Art? Try Some of These Cookies
A Japanese cookie artist turns blank cookie canvases into unbelievable edible masterpieces!
6 Awesome Lawson Roll Cakes
Regular or frozen, these melt-in-your-mouth roll cakes are the right call at any time of day!
A Delicious Way to Beat the Rainy Season Blues
Cool yourself off this June with Starbucks' new limited-edition Frappuccino that promises to be both cheesy and awesome!
Potato Chips—Part of a Complete Breakfast
For breakfast, wash down your toast-flavored potato chips with some... milk-flavored potato chips?!
Castles, Gardens & Peach Boys—Oh My!
From Okayama Castle's rare black walls to the charms of Okayama Korakuen Garden, one of the Three Great Gardens of Japan, there's plenty to see and do in Okayama.
Enjoy Starbucks Matcha Tea Anytime
Starbucks matcha marches into the Via lineup with a new, Japan-exclusive green tea drink mix.
Kokedama Ice Cream—Japan’s Next Big Dessert
Believe it or not, this delicious-looking dessert was inspired by moss balls!
7 Ways to Fill Out Your Breakfast for ¥108
While most ¥100 stores offer knickknacks and prepackaged snacks for ¥108 (including consumption tax), Lawson Store 100 offers fresh produce and other products that can actually help you make a meal!
Slice Me Off a Piece of That Totoro Bread!
This Japanese baker uses sushi-making as inspiration to create beautifully artistic loaves featuring beloved characters and mesmerizing patterns.
Kiri Cream Cheese Ice Cream!
Since its inception in 1966, Kiri cream cheese has been made specifically for kids. So it shouldn't be too surprising that it would eventually make its way into that other kid favorite—ice cream!
The Perfect Beer for Shinkansen Fans
Have you been on all the bullet trains featured on these 15 beer cans?
Veggie Smoothies Ahoy!
Each containing about a dozen fruits and vegetables, these smoothies are taking your local convenience store by storm!
4 Health-Conscious Convenience Store Snacks
Watching what you eat? Believe it or not, Japanese convenience stores can help you out!
A 13-Point Guide to Japanese Alcohol
Walk through 13 of the most fundamental types of alcohol in Japan. You know what's at the top of the list—but do you know the other 12?
Tokyo's 400-Year-Old Sake Brewery
Check out this gorgeous 4K video and take a look at what it means to have four centuries of passion for sake!
Sake Blessed with Deep Snow
'Freezing weather with heavy snow' might not sound easy for living, but it's ideal for sake brewing.
8 Special Food Items for the Ise-Shima Summit
Celebrate the Ise-Shima region and Mie Prefecture with these eight limited-edition food products from Lawson, ranging from sweet to savory!
Artless Craft Tea & Coffee
Similar to a Japanese tea room, this café places less emphasis on design and more on high quality hand-roasted tea and coffee.
