
4 Americans on a Mission of Tohoku Discovery
The JNTO's New York branch sent four Americans to northeastern Japan on a mission of discovery. The result? Check out their four lovely videos to find out why they call Tohoku 'Something different, something fresh. Really a special place.'

Experience Being a Temple Maiden for a Day
Ever wondered what it would be like to do the work of a shrine maiden? Well, at a shrine in Hyogo Prefecture you can actually dress up and experience all the work 'miko' do!

Things to Do Around Hakone-Yumoto Station
Visitors to Hakone have to change trains at Hakone-Yumoto Station, meaning you always have a bit of time to kill. With temples, forest adventures, souvenir shopping and the Eva store, there's plenty to do while you wait!

10 Stunning Places to Visit in Hakata, Fukuoka
Hakata, located in Fukuoka Prefecture, is known for amazing food and beautiful ocean views. The city also has temples, shrines, festivals, castle ruins, beaches, islands, shopping, entertainment and nightlife.
Top 6 Historical Places Around Fukui City
Fukui Prefecture has a rich history and is home to many historical sites including the oldest castle keep in Japan as well as one of the most important Zen temples.
360° VR Video Transports You to Japan
Swish the camera around and take a virtual tour of famous sightseeing spots as if you were in Japan, all in the comfort of your own home.
Tohoku in Fall: The Ultimate Koyo Experience
Anyone who has visited the Tohoku region knows about the area’s unique and stunning beauty all year round, but during fall the area truly comes alive.
Shrine Maidens Turned Off-Road Racing Queens
In this newest commercial from Toyo Tires, these girls literally drive away ogres during Japan’s annual Setsubun bean-throwing festival.
6 Reasons You Have to Visit Ehime
Filled with history, culture and mikan, Ehime is a must-add to your Japan itinerary.
A YouTuber's First Time in Japan
Follow New York-based filmmaker and YouTuber Kraig Adams as he spends one fascinating week in and around Tokyo.
How to Get the Most out of Senso-ji Temple
Senso-ji is the oldest temple in Tokyo, and an essential part of any visit. But it's easy to feel a little underwhelmed—like you're just scratching the surface. Here's how to make sure you get the most out of this hot tourist spot!
Castles, Temples & Tofu— Oh My, Miyagi!
Come along on a trip to Sendai Castle, Shiroishi Castle and Saiho-ji.
5 Places to Visit Namahage on Oga Peninsula
Believe it or not, some fierce-looking legendary ogres can be found on Oga Peninsula in Akita Prefecture, an area so far off the beaten path that it doesn't even appear in most English guidebooks!
The 21 Best Places to See Mount Fuji
We take a stab at answering the perennial question, 'Where can I get the best view of Mount Fuji?' Here are our 21 best answers.
In & Around Tokyo: Off the Beaten Track
A typical trip to Japan would likely include Kyoto, Osaka and Tokyo or a perhaps day trip to the countryside. However, from ancient treasures to modern marvels, there's richness and rewards for those, like André Mazzone, who take the road less traveled.
Miyagi: Land of Samurai History
Experience the home of one of Japan's greatest ever samurai warriors with historic castles, ancient temples and colorful shrines less than two hours from Tokyo.
Untraveled Japan: Tokyo Day Trips & More
You don’t have to go far from Tokyo to experience Japan like no one has before!
The 20 Most Romantic Date Spots in Kyoto
While Kyoto is a very traditional city, with more than 1,000 years of history, it's also an open-minded place and full of hidden romantic spots to enjoy with your loved one.
Snow-Capped Landmarks Glisten in White Powder
Sensoji Temple, the Ghibli Museum and Tokyo Disneyland are always worth a visit, but especially on snowy days like this.
Hakone Shrine: Home of the Nine-Headed Serpent
The mountains of Hakone have been worshipped for at least 2,500 years. Hakone Shrine venerates the three most important deities of the region: two legendary ancestors of the Japanese imperial line, and the goddess of Mount Fuji herself!