Command an Eva from an Entry Plug in Shinjuku!
Have you ever wanted to sit in an Evangelion entry plug and fight Angels? How about charging up a 'kamehameha,' with real force feedback? Head to VR Zone Shinjuku, just opened in July 2017!
Command Your Own Eva & Mario Kart in VR
Warm up those throwing arms, because it’ll take more than a button tap to chuck those Koopa shells and power up an Eva.
A Traditional Twist on Nintendo Characters
Mario, Pokémon, Link, Star Fox and more are brought to life artistically through the same process used 200 years ago.
Fight the Lines to Kirby Café Tokyo 2016!
This adorable, limited-time café at Tokyo Skytree is so full of Kirby-ness, it just might burst!
Checking Out Tokyo Game Show 2017
Come join us as we take you on a tour of Tokyo Game Show!
Kill Time Gaming With Mario at Kansai Airport
Kansai International Airport, the principal international airport close to Nintendo's Kyoto headquarters, lets you start your travel fun right away!
Relive Your Childhood with Famicon Stationery
From clear folders and memo pads that can all fit snug into the tote bag, Famicon stationery is the perfect gift for your gaming friends this holiday season.
Nintendo's Bringing Back Old School Gaming
Nintendo’s new retro Super NES includes a never-before-released game, plus some of the odder elements of gaming in the 16-bit era.
The Incredible History of Nintendo Explained
Thanks to traditional Japanese playing cards, the Japanese mafia and an extendable toy claw, this company transformed itself into one of the most iconic gaming brands in Japan.
Top 10 Themed Halloween Costumes
If you're in desperate need for ideas for your next Halloween party, here are some themes to choose from!
Get the Mario Seal of Approval with New Stamps
He's stomped out goombas and koopas, now Mario and friends are finally here as stamps for your postage.
Game Boy-ify Your Pictures with This Cool App
We take a look at a Japanese website that lets you transform your photos into 8-bit, Gameboy-style works of art!
This 3DS LL Design is a Blast From the Past
For those missing the look and feel of one of Nintendo's earliest gaming consoles, this new Super Famicom-themed 3DS is a must-have.
The 5 Best Japanese Toys of All Time
Japan has long been synonymous with anime, computer games and every kind of tech imaginable—and of course when it comes to toys, Japan has created some of the best you can find!
Mario Runs on a New Platform
Nintendo's newest game Mario game won't be available on a console, but rather on iOS devices!
The Nintendo Revolution in the Good Old Days
Most of us probably had at least one product from Nintendo, and it’s time to travel back in time and visit the most popular ones.
Cost Play! Can You Afford to Cosplay?
How much would it cost to buy your favorite character's clothing?
Cute Kirby Pillow Sucks Up Our Hearts
Manufacturer says the adorable new cushion based off of Nintendo's beloved character “makes the dream of being sucked up by Kirby come true!”
KO Your Smartphone with these Toy Stands
Tired of boring old smartphone stands? Why not kick it up a notch with Street Fighter II characters that battle and hold your smartphone?
Get a Sneak Peek into Super Nintendo World
Universal Studios Japan has built what looks like a real life 'Super Mario' level and we've got the pictures to prove it.