An Ad for Eating Hair & Smashing Cakes
Seki City in Gifu Prefecture finds a weirdly endearing way to highlight its local specialty.
Walking in a Winter Wonderland
This video, taken in the Historic Villages of Shirakawa-go and Gokayama showing the snow-caped mountains and thatched roofs, is enough to make anyone pack their bags and head to Gifu Prefecture.
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Top 10 Local Train Rides
Sit back, relax, and let us take you on a journey through the most scenic train rides Japan has to offer.
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7 Cool Traditional Japanese-Style Gifts
Looking for just the right gift during the holiday season? Why not give the gift of something unique you could only get from Japan!
5 Gorgeous Reasons to Visit Takayama
Takayama is a picturesque mountain town that's beautiful to visit all year round!
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Fresh Accumulation at Japan's Top Snow Site
SnowJapan is greeting the 2015/2016 season with a sprawling travel section upgrade.
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The 3 Most Famous Hot Springs in Japan
Edo-Period philosopher Hayashi Razan identified the three best onsen in all of Japan.
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5 Great Lesser-known Onsen Towns
If you’re looking to get off the beaten path, then give these towns a try!
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Gifu's Top 5 Autumn Color Spots
Gifu Prefecture is full of mountains, which means lots of trees—and especially beautiful Japanese maples!
My Solo Journey to Hida-Takayama
First I traveled from Nagoya Station to Takayama via JR Ltd. Express Hida (Wide View).
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Good Water Makes Great Ramen in Takayama
The high quality water in the gorgeous historical town of Takayama makes for some amazing ramen!
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6 Great Innovations from Japan's Countryside
From urban planning and fish farming to food recycling and the re-invigoration of traditional techniques, a number of great ideas have come out of Japan's smaller towns and cities.
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Japan’s Top 20 Three-Star Michelin Spots
Japan is one of the best travel destinations on the planet. Here’s why.
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A Modern Twist for Lacquer
Once used for salad bowls and decorative plates, lacquerware has found a new shape to wrap its sleek exterior around—iPhones.
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Visit 3-Michelin-Starred Gokayama
Take the new Hokuriku Shinkansen to visit the splendidly preserved, Michelin three-starred Gokayama village in Toyama Prefecture. If you want to get away from it all and be surrounded by nature and heritage, Gokayama is for you.