
Taste 165 Years of Tradition at a Sake Brewery
If you're a sake lover, you've got to make your way out to Fukushima for this amazing brewery with 165 years of history in every sip.

Where to Eat Your Heart Out in Okinawa
A tropical paradise ain't a perfect haven without places where your tummies can be filled. Apart from idyllic seascapes, Okinawa has ideal food escapes for every kind of foodie.

Things to Do Around Hakone-Yumoto Station
Visitors to Hakone have to change trains at Hakone-Yumoto Station, meaning you always have a bit of time to kill. With temples, forest adventures, souvenir shopping and the Eva store, there's plenty to do while you wait!

How to Get the Most out of Senso-ji Temple
Senso-ji is the oldest temple in Tokyo, and an essential part of any visit. But it's easy to feel a little underwhelmed—like you're just scratching the surface. Here's how to make sure you get the most out of this hot tourist spot!
Restoring Confidence, 1 Grain at a Time
Fukushima rice is bouncing back after March 11, 2011.
A Foodie's Guide to the Delicacies of Tohoku
Food & Drink Tohoku Pacific Coast
How could one visit the Tohoku Pacific Coast without trying the seafood? Here's a rundown of the culinary delights to be on the lookout for while visiting the flavorful northeastern region of Japan.
Samurai Snoopy & More at Pop-Up Peanuts Shop
Japanese-style Snoopy art exhibition celebrates 50 years of Peanuts in Japan.
Fresh Seafood at the Shiogama Morning Market
Looking for seafood so fresh it might still be moving? Look no further than the Shiogama morning market in Miyagi Prefecture.
Coffee Connoisseurs Have a New Home in Tokyo
The Ebisu-based coffee chain Sarutahiko Coffee has opened a flagship store in Chofu, and it's quite impressive!
Birthstone-Inspired Kit Kats Look Amazing
Nestlé Japan’s 'edible birthstones' offer a new look and a new flavor each month.
Behold: the Ultimate Wagyu Beef Bento!
With nearly 10 pounds of premium Japanese beef at a price of US$3,000, there’s no room for any vegetables here.
Bring Home the Gold from Kanazawa
It's a long-standing Japanese social custom to buy souvenirs for friends and colleagues during your travels. And if you're visiting Kanazawa, here are the sweet treats you need to bring back, including gilded cake!
New Sake-Infused Kit Kat is a Must-Have Snack
This high-class Kit Kat is said to be a cut above Nestlé’s previous sake-flavored release.
4 Japanese Confectionery Trends in Fall 2017
Similar to fashion, Japanese sweets have seasonality and trends. As autumn kicks in, let’s check out a few selections from the 2017 fall 'wagashi' collection.
Craving Caffeine? Try Coca-Cola Coffee Plus!
The vending machine-exclusive delivers more caffeine than standard Coke.
Duty-Free Shopping as Soon as You Land
Travelers to Japan are now able shop duty free in the immediate arrival area of Narita Airport's Terminal 2, eliminating the need to carry heavy purchases on-board beforehand.
Break Me Off a Piece of That Luxury Kit Kat
This new Japanese Kit Kat combines matcha green tea, almonds and two berry flavors for a Kit Kat that is a step above the rest.
A Toast to Final Fantasy's 30th Anniversary
Celebrate the beloved game's 30th anniversary with this 30 year old whiskey! Pre-orders are being accepted by Japanese liquor retailer Shinanoya for the commemorative Final Fantasy 30th Anniversary whiskey.
How to Shop in Japan for Vegans
Vegan Beyond Sushi: Best Eats & Treats in Japan
If you're a vegan, or have other dietary concerns, here are some 'kanji' (Chinese characters) to watch out for when shopping for food in Japan.
Break out the Wine: Pocky Just Got Classy!
Japan’s favorite chocolate pretzel snack is set to add some sweet sophistication to your next wine party.