There will also be an exclusive Kit Kat Chocolatory Sublime Original Message service, which allows customers to create personalized messages on the surface of Sublime brand Kit Kats, which will be packaged in a beautiful box designed for gift-giving.

What’s really got everyone’s attention, though, is the Kit Kat Chocolatory Gateau Mignon, which is said to bring a whole new texture to the well-known chocolate, by adding a soft and chewy piece of gateau chocolate cake inside the top layer. The new release is being billed as a “cake-style Kit Kat.“

Japanese patissier Yasumasa Takagi, who oversees the Chocolatory stores and is known for creating many of the brand’s innovative new releases, spent over a year developing the new Kit Kat, using a lengthy process of trial and error to create a fondant chocolate with the perfect texture to balance the sweet and work in harmony with the other ingredients.

The Kit Kat Chocolatory Gateau Mignon will be sold in boxes of three for ¥1,458 (US$13) or six for ¥2,916. As an added bonus, the first 85 customers to purchase one of these boxes at the Ginza store on each day from July 25-31, will receive a free piece of the chocolate cake used inside the new Kit Kats, which will not be made available for sale on its own.

The Ginza store and café will be open from July 25, 2017, so if you’re looking for a personalized gift or a well-earned treat for yourself, be sure to stop by and enjoy some of the most exclusive sweets Japan has to offer!

For more information including the address of the Kit Kat Chocolatory Ginza, be sure to click on the full story from RocketNews24 below.

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