Revitalizing Fukushima One Shoe at a Time
Keep a centuries-old tradition alive on the streets by wearing 450 years of history on your feet.
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This Ryokan Has an Onsen You Can Stand In
Feel the water rush up from below in this 1.25-meter-deep hot spring carved out of solid rock!
Enjoy Winter to its Fullest at Mukaitaki Inn
Savor the fantastic sight of candles in the snow, the natural springs flowing through the baths, and the delicate local cuisine of Aizu.
The 4 Most Awesome Burgers North of Tokyo
Head north of Tokyo for a prize-winning 'yakisoba' and potato burger—or all the way up to Hokkaido for a mouth-watering jumbo scallop burger! Yum!
Follow the Footsteps of Poet Matsuo Basho
Pack your hiking boots and get ready for an adventure as we take you to the most fascinating and beautiful spots of Japan's deep north by way of the poet Matsuo Basho.
The Oldest Beech Trees in Asia
With bright blue ponds and an 8,000-year-old biosphere, we invite you to witness the unspoiled splendor of one of Japan's first UNESCO World Heritage Sites: Shirakami-Sanchi!
All the Best Fall Color Spots in Tohoku
Check out these famous fall color spots and their nearby hot springs in each of northeastern Japan's six prefectures.
4 Great Reasons to Visit Sendai
The largest city in Tohoku, Sendai is steeped in the history of Date Masamune, known as the 'one-eyed dragon.'
