Hoof It to Soma-Nomaoi Festival in Fukushima
Head down to the Soma region of Fukushima to witness a thousand-year-old festival that's still a barrel of fun today.
How to Fully Enjoy Your First Visit to Tohoku
Follow along with our writer Wut who went on an incredible journey to Tohoku to discover the best things to see and do for any traveler's first trip to the region.
Top 10 'Hanami' Spots in Japan
The transient nature of cherry blossoms is an essential part of their beauty, but no one wants to be left in the dark when it comes to finding the perfect spot to see them.
East Japan Shines in 5 Videos of Wintry Wonder
If you can't make your way out to Fukushima, Tochigi or Ibaraki Prefectures, Diamond Route Japan is bringing their majesty to your screen in five breathtaking videos that will have you packing your bags immediately!
The Samurai Spirit of Aizu Lacquerware
This reflective video from Emmy Award-winning filmmaker Taylor Hawkins introduces us to three artisans in the former samurai town of Aizu-Wakamatsu, who continue to work together to bring a beautiful, heartfelt tradition to life.
Tohoku: Japan's Treasureland
While Japan's northern Tohoku region may be best known for its incredible winter landscapes, the JNTO and All About Japan headed north in spring to prove there are plenty of reasons to visit the region year-round!
Discover Cherry Blossoms with Snow in Tohoku!
While Japan may be known for its springtime cherry blossoms, the Tohoku region offers something even more unique: cherry blossoms with snow!
The 10 Best Spring Spots in Tohoku
With some of the best nature and scenery in all of Japan, spring is particularly spectacular in Tohoku, with a magnitude of cherry blossom viewing spots that typically bloom a few weeks later than Tokyo and Kyoto.
Undiscovered Japan: Fukushima & Miyagi
While Fukushima and Miyagi prefectures were both badly hit by the 2011 Great East Japan Earthquake and Tsunami, the region has now largely recovered, and is looking to see travelers flock in once again.
Is Japan Boring Outside of Tokyo?
Tokyo certainly has charm and no one could doubt the convenience of living or staying in the major city. However, there’s so much more to see outside of Tokyo and I'm happy to give you a few examples... it’s literally my job to promote the entire country.
Discover Fruit & Fossils in Fukushima!
Welcoming visitors with open arms, Fukushima Prefecture offers strawberry picking, a fresh tomato theme park, and a fossil museum where you can try your hand at archaeology.
Taste 165 Years of Tradition at a Sake Brewery
If you're a sake lover, you've got to make your way out to Fukushima for this amazing brewery with 165 years of history in every sip.
Restoring Confidence, 1 Grain at a Time
Fukushima rice is bouncing back after March 11, 2011.
Take a Photo Trip to the Tohoku Sanriku Coast
Come along with us as we visit the Sanriku Coastal Area, a beautiful coastline in the northeastern part of Japan's largest island with breathtaking geographical variety.
Discover Fresh Greenery in the North of Japan
Snow still stands majestically on the mountains of northern Japan even as new leaves bud on the trees in the valleys. If you want to truly feel spring as it comes to Japan, you want to visit Tohoku.
Fukushima Daiichi Nuclear Power Plant in 2017
While September 11 is a tragic day in America, it’s not a fortunate day on this side of the Pacific either. September 11, 2017, marked six and a half years since the Great East Japan Earthquake on March 11, 2011. So how does the area look now?
The Many Sides of Kitakata
We've traveled around the Tohoku region with Nick, checking out some of the great moments from his travels. But this time, we'll join the intrepid writer as he revisits his old stomping grounds, getting a deeper look at the city of Kitakata!
Japan's Top 10 Aquariums
As an island nation, Japan’s history and culture are tied to the sea and the animals within. To get a good glimpse of the deep blue from dry land, check out the Top 10 aquariums scattered across the country!
Getting Crafty in Fukushima Prefecture
You, too, can have an amazing pottery-making experience at Suetoku-Gama.
A Day Trip to Iwaki, Fukushima
Learn how to get around Fukushima's largest city in this helpful guide.