Japan's Super Expensive Seasonal Watermelons
A pair Hokkaido's homegrown Raiden watermelons fetched ¥300,000—about US$2,700—at the first auction of the season!
10 Exotic Fruits You Can Find Cheaply in Japan
Craving the tropical fruits that Hawaii, Okinawa or other tropical areas offer? If you think tropical fruits aren't available in Tokyo, or that they'll cost you a fortune, we've got some good news for you!
4 Must-Try Natural Products from Hokkaido
Japan's biggest prefecture is also home to some of the freshest products that are only possible thanks to the unspoiled nature of Hokkaido.
8 National Records in the North Kanto Region
From the world's biggest standing bronze statue to the nation's highest bungee jump, the North Kanto region sets records on both a national and global scale!
Pepsi's Japan Cola Debuts New Exclusive Flavor
Pepsi Japan's latest exclusive soft drink has a citrus finish that is familiar to Japanese fruit aficionados.
5 Fun & Fruity Activities to Do Around Tokyo
There's more to Kanto than trains, amusement, food, shopping and temples. There are several 'juicy' fruit-related activities to do when in Tokyo or nearby towns, such as fruit picking, fruit carving, jam making and more. Why not enjoy them when in Japan?
10 Things to Do in Gunma in Winter
In addition to being one of Japan's major ski and snowboard centers, Gunma offers hot springs, winter illumination and cultural activities to warm up the colder months.
Discover Fruit & Fossils in Fukushima!
Welcoming visitors with open arms, Fukushima Prefecture offers strawberry picking, a fresh tomato theme park, and a fossil museum where you can try your hand at archaeology.
New Japan-Exclusive Seasonal Fanta Flavor
This Japanese-exclusive flavor comes from abroad, and is only available in vending machines!
5 Sweet Memories From School Lunch
Kids in public schools in Japan have the privilege of eating a nutritious, well-balanced meal every day at lunch. Just because it's good for you, however, doesn't mean you can't satisfy your sweet tooth!
Persimmons: Only $1,000 Each!
One of the weird and fun things about Japan are insanely expensive fruits. Including a box of persimmons that fetched 100,000 yen in the season’s first auction in Ishikawa Prefecture.
Mandarin Oranges Fetch Record High Price
Mandarin oranges in western Japan fetch a record high 100,000 yen apiece in the fruit’s first auction of the season.
Designer Apples Fetch $2,300!
It's common knowledge that fruit is more expensive in Japan. Three of producer Chisato Iwasaki’s designed apples went for $2,300 at auction in Aomori Prefecture.
Top Ranked Fruits in Japan for Each Season
Japan is a country with clearly defined seasons, which allows Japanese farmers to grow specific fruits that are seasonally popular. We'll teach you the two top fruits from each season to be on the lookout for no matter when you visit Japan.
Marvel at Intricate Fruit & Vegetable Carvings
Japan has a rich tradition of food carving, but in the hands of Japanese artist Gaku, the art of fruit and vegetable carving is elevated to a new realm of edible creations!
5 Most Expensive Fruits That Are Made in Japan
Fruits in Japan can be expensive when compared to other countries—in fact, five out of the six most expensive fruits in the world are from here! Let's took a look the these costly treats!
Enjoy a Showa-Era Afternoon Parfait Break
With its classy Showa-style decor and assortment of different sizes and flavors of layered parfaits, Coffee Seibu is the perfect place to relax for an afternoon break.
Tohoku: Japan's Treasureland
While Japan's northern Tohoku region may be best known for its incredible winter landscapes, the JNTO and All About Japan headed north in spring to prove there are plenty of reasons to visit the region year-round!
Wait, What?! A Yellow Watermelon?
Have you ever tried a yellow watermelon? The Japan Guy chanced upon one in his local supermarket and decided to give it a go.
Watermelon Meets Bread in Cubic Form
Wanting to try cubed watermelon, but having anxiety over the sticker price? Try square watermelon bread instead!