See, Smell & Even Eat Wisteria
If you couldn't make it in time for the sakura cherry blossoms, the Wisteria Festival in Tochigi is just as magical.
11 Things to Do in Gunma in Summer
Blessed with numerous mountains, lakes and rivers, Gunma offers a wealth of outdoors activities in the summertime. Try mountain climbing, rafting, canyoning, canoeing and more—then rest your weary bones in one of the region's celebrated hot springs.
11 Things to Do in Gunma in Autumn
Gunma is a hiker's paradise, and autumn is the ideal time to visit. As the leaves change color, discover one of the Three Great Scenic Wonders of Japan, beautiful marshes, waterfalls, hot springs and more!
Harima Zaka: Tokyo Sakura without the Crowds!
While there are plenty of spots to see cherry blossoms in Tokyo, they tend to get crowded, making finding those hidden gems a key springtime objective. Intrepid 'hanami' hunters should head east of Myogadani Station on the Marunouchi line for Harima Zaka!
8 National Records in the North Kanto Region
From the world's biggest standing bronze statue to the nation's highest bungee jump, the North Kanto region sets records on both a national and global scale!
4.5 Million Flowers Keep This Park Blue
Even if you missed the cherry blossoms, you can still catch the powdered blue fields of Hitachi Seaside in Ibaraki.
The 11 Best Things to See in Golden Week
Golden Week is the biggest holiday of the year in Japan, and these 11 spots and events each offer something unique that can only be experienced at this time of year. You don't want to miss them!
Things to Do on 5 Key Japanese Holidays
Japan has a worldwide reputation as a workaholic nation. But little do people know that Japan offers days off on holidays that don't exist anywhere else in the world. Here are some ideas for things to explore on those days!
Tohoku's Late-Blooming Sakura Wonderland
Join our writer Nick as he travels with the JNTO to capture a glimpse of some of northern Japan's beautiful cherry blossom scenery.
Go Natural at 4 Amazing UNESCO Sites in Japan
All across Japan, you can easily find an incredible mix of technology and greenery. And among all of its protected natural sites, four of them are UNESCO natural sites! Let's explore these verdant green wonderlands!
New 4K Video Showcases the Beauty of San'in
Ditch Tokyo and Kyoto to explore the region that combines Tottori and Shimane Prefectures: San'in.
Mount Fuji: World Heritage Site
Mount Fuji is a pleasure for your eyes and fun to climb! That’s why it’s a perfect attraction, and the inspiration for many painters and poets.
Discover the Sunrise in Chiba!
Too much hustle in Tokyo? Travel to Choshi: you’ll find one-of-a-kind views from its observatory and in the Inubosaki Lighthouse, and you can even relax in a Japanese bath.
Get a Bird's-Eye View of Arboreal Architecture
Tokyo-based studio Assistant created a home among the trees of Karuizawa that incorporates the beauty of nature, inside and out.
12 Things to Do in Ibaraki in Winter
Warm your heart this winter with these exciting activities in Ibaraki.
The 14 Hottest Hokkaido Ski Spots
Hokkaido offers good snow, great resorts, and fantastic scenery—not to mention superb après-ski, with hot springs and local delicacies to enjoy. Here's our run-down of 14 hot spots to hit on Japan's northern island!
9 Things to Do in Tochigi in Winter
Don't let the snow keep you indoors! There's so much to do Tochigi in the wintertime.
#Followmeto Couple Capture the Beauty of Japan
This well-known Instagram duo is leading us by the hand on a spectacular journey to some of Japan’s most famous sights.
4 Natural Nirvana Finds Just Outside Tokyo
Find your inner peace and a bit of fresh air at one of these four areas of natural wonder, each only an hour or two away from the city center of Tokyo.
Tokyo Side Trips for Every Type of Traveler
While Tokyo alone could satisfy your craving for a yin and yang experience—say, a taste of city life in Shibuya coupled with the greenery of Shinjuku Gyoen—there's more to enjoy beyond the city limits of Tokyo!