All About Japan All About Japan

Fresh start every Monday!

Sakura in Hirosaki City

Hirosaki is a city in western Aomori Prefecture known for its beautiful castle and cherry blossoms. The city holds a Cherry Blossom Festival every year from April 23 to May 5.

3 Doughnut Flavors You've Never Tried

To usher in the coming spring, Krispy Kreme has just announced three new doughnuts—each with its own distinct Japan-inspired flavor.

Three Cheers for Sakura Beer!

No beer could be better suited to a cherry blossom viewing party this alcoholic drink that's a mix of malted barley, wheat and petals from cherry blossom trees.

11-Day Sakura & Word Heritage Tour of Japan

Get to know the beauty of Japan on an 11-day, all-inclusive tour with a licensed English-speaking guide!

Sweet Sakura-Flavored Treats

Starbucks Japan may have its Sakura Latte, but tea manufacturer Tsujiri ups the ante by offering some of its own tantalizing cherry-blossom flavored sweets!

Limited-to-Japan Starbucks Latte & Frappuccino

As the cherry blossoms begin to bloom, Starbucks has a special limited-time treat for its customers.

East-Meets-West in Cake Form

Pastry chef Hideki Kubota fused together Japanese and Western elements to create one tantalizing 'sakura' cake!

Crockery Designed for Sakura Fans

Brighten up your collection of cooking pots and tableware by adding these items inspired by the spring cherry blossom season.

Sip on Sakura Soda Under the Cherry Blossoms

No cherry blossom viewing party would be complete without at least one bottle of 'sakura'-infused cola!

8 Key Sakura Types in Japan

Before you step outside for 'hanami' this year, be sure to check this guide to a few of the most beloved types of cherry blossom in Japan!

Top 5 Sakura-Viewing Sites in Osaka

From castles to riverbanks, Osaka has some amazing spots for viewing cherry blossoms with your friends and family. Check out these sites during your next visit!

4 Spots for Sakura Along the Water in Tokyo

If you want ideas besides picnics for your cherry blossom viewing, how about walking along the river? You'll definitely appreciate the beauty of sakura from another angle!

The Perfect Ice Cream for 'Sakura' Viewing

Let the taste of cherry blossoms melt in your mouth with a new, limited-time ice cream flavor from Baskin Robbins.

Japan's Top 5 'Hanami' Hikes

Japanese culture is deeply tied to nature, and there's no better time to appreciate the Japanese wilderness than cherry blossom season.

Paws Off My Kitty Treats!

Get your paws on some delicious feline-inspired, cherry-blossom-infused sweets at Tokyo Skytree.

It's Hard to Resist a Sakura Macaron

Back by popular demand, Lindt's seasonal White Chocolate Sakura Iced Drink and cherry blossom-flavored macarons are ready for consumption!

Quiz! Cherry or Plum Blossom?

Think you know your 'ume' from your 'sakura'?

Keep Track of Time with a Sakura Watch

As time ticks by, thousands of fleeting cherry blossoms are swept away by the gentle spring wind—and nothing paints this picture more vividly than Citizen's newest watch.

Sweet Sakura-Inspired Sneakers

Kick up some cherry blossom petals with these new kicks that have printed 'sakura' designs.

3 Breathtaking Cherry Blossom Spots in Toyama

Every spring, Toyama Prefecture's cherry trees come to full bloom, and a few places are popular nationwide. We have three fabulous viewing spots to share with you!

know-before-you-go