Putting a New Spin on Conveyor-Belt Sushi

Kura Sushi, Japan’s second-largest kaiten zushi (conveyor belt sushi) chain, has unveiled a new global flagship in Tokyo’s Asakusa district. The sushi shop, with the help of creative director Kashiwa Sato, has completely reimagined the format of the store and created a foreigner-friendly restaurant that combines sightseeing and eating. They’re calling it, “SightEating.” With over 270 seats, the new global flagship is Kura Sushi’s largest space to date. And with computerized, multi-lingual ordering, a matsuri zone and shooting gallery, it’s got all the bells and whistles for any age group. Sort of like a Chucky Cheese, but for sushi.

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