The first of the videos opens on a scene of a tastefully appointed bedroom. There’s a wide bed with a pair of pillows. A wooden bedtable with a lamp sitting atop it, a potted plant, and upon the wall, a set of fluffy curtains shuffling subtly in the breeze. Elegantly understated and comforting, it’s a bedroom any person, or in this case, any cat would be happy to have.
Accompanied by the sound of chirping birds, a kitty creeps into the frame, climbs onto the mattress, and settles in to enjoy its pillowy softness.
Of course, you can’t stay in bed all-day long, so the two companies have also produced cat-use living room furniture as well.
But why make furniture for cats? The extended, narrated video explains that if Hiromatsu and Tateno can make furnishings that satisfy cats, capricious creatures who generally make fulfilling their own desires their primary priority, they’re confident they can make furniture that will satisfy human beings too.
If you’re wondering why throwing fistfuls of cash at your monitor has yet to make cat furniture appear in your home, it’s because these items aren’t available to the general public…yet. But thanks to the positive reaction the videos are getting, the companies are looking into the feasibility of producing the pieces for sale.
While Furusato Nozei literally translates to “Hometown Tax,” the system allows, and is largely designed for, donations from non-residents, so if and when Okawa does decide to offer cat furniture as a reward, it can probably expect donations to start flooding in from cat lovers far beyond just its city limits.
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