The traditional nihonshu cup, masu, is easily recognizable by its typically wooden, boxlike design.
However, we’re excited to announce the arrival of a distinctively modern masu made of glass and designed to simultaneously look like ice and the grainy surface of wood. Affectionately dubbed “Hiyamasu” (a combination of hiya, meaning cold, and masu), this vessel holds 140 milliliters (4.7 fl oz) of your favorite sake in dimensions of 69 (length) by 69 (width) by 43 (height) millimeters (2.7 x 2.7 x 1.7 in).
Just as its name and appearance suggest, the Hiyamasu is a perfect way to enjoy a cup of chilled sake, either with ice cubes or by placing another sake cup inside and letting it overflow. The glass will keep your drink chilled at a perfect 5°C (41°F) as you enjoy some leisurely time chatting with friends.
The Hiyamasu is currently retailing on the Shibukawa+ website for ¥6,800 (US$58.15); however, orders have been temporarily suspended due to unexpectedly high demand. The website has announced a second round of orders in the near future, so if you’re interested in purchasing the Hiyamasu, please fill in your contact information on the website’s form and you will be contacted when it becomes available again.
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